Построение цепочек значимости элементов содержания математических дисциплин (курс «Эконометрика» по программе бакалавриата)
This article deals with the study of the plot invariant and its variability that occurs on the level of the linguistic structure of texts. The material of research is based on Middle English folklore texts. The author tries to show the notion of variation as a process taking into account literature and linguistic stability and variability of the folk texts. Becoming more resultative even in the theory of translation, the concept of invariant for an interpreter is the idea that should remain unchanged and understood as information to be passed on, while an expressed idea is becoming a variant already.
The paper theorizes on the general architectonics of idealized cognitive models (ICMs) and their involvement in metonymy and metaphor. The article posits that an ICM's structure should reflect the architecture of the neural network/s engaged in processing of a given concept. The ICM nodes, or cogs, construct a complex, hierarchically organized neural connections, with the superior nodes being highly selective, invariant and prototypical. Signals travelling from one cog to another within one ICM are essentially metonymical, while a cog shared by two or more ICMs marks a metaphoric shift.
Smoking is a problem, bringing signifi cant social and economic costs to Russiansociety. However, ratifi cation of the World health organization Framework conventionon tobacco control makes it possible to improve Russian legislation accordingto the international standards. So, I describe some measures that should be taken bythe Russian authorities in the nearest future, and I examine their effi ciency. By studyingthe international evidence I analyze the impact of the smoke-free areas, advertisementand sponsorship bans, tax increases, etc. on the prevalence of smoking, cigaretteconsumption and some other indicators. I also investigate the obstacles confrontingthe Russian authorities when they introduce new policy measures and the public attitudetowards these measures. I conclude that there is a number of easy-to-implementanti-smoking activities that need no fi nancial resources but only a political will.
One of the most important indicators of company's success is the increase of its value. The article investigates traditional methods of company's value assessment and the evidence that the application of these methods is incorrect in the new stage of economy. So it is necessary to create a new method of valuation based on the new main sources of company's success that is its intellectual capital.