Принципы разработки и основные положения плана управления для российского объекта Всемирного наследия "Болгарский историко-археологический комплекс"
Basic approaches to scheduling of management for the World heritage object “Bolgar historical and archaeological
complex" are considered, and basic statements of the developed management plan are
enlightened. According to UNESCO decision from the beginning of 2010th, management plan was
regarded as the integral attribute of each World cultural heritage list object, but until year 2016 no any of
Russian objects had similar document approved by the World heritage committee. Ancient Bolgar plan
became the first management plan, approved by UNESCO for the Russian Federation.
The experience of preparing the management Plan for the world heritage site of UNESCO - Bolgar historical and archaeological complex. Identified strategic objectives of the management plan for Bolgar, the attribute of the outstanding universal value, the legislative framework and administrative measures for its protection, the role of the local community and other partners interested in the conservation and management of world heritage of UNESCO, action plans, monitoring and quality assessment. Designed for professionals in the field of protection, management and control of cultural heritage and all those interested in problems of preservation of monuments of archeology, history research, museology, cultural studies, architecture and urban planning.
The concepts of an image, state, region and cities turned out to be an effective instrument in the tourist industry since it handles these concepts. Tourism has an advantageous multiplier effect and serves as an accelerator of the social-economic development. As the social development is taking place within the territory and the change of the functional status of territories and cities' image is an all-around and continuous process, the evaluation of cities' role in the touristic attraction of the region is an urgent task. This article studies main functional components of a city from the viewpoint of a touristic attraction (presence of recreation resources, ease of travel to the touristic object, presence of foodservice outlets and accommodation means) and their significance in the formation of the touristic brand. Basing on the numerical score the authors calculated an integral index which shows the level of touristic-recreation sphere development of the cities in the Republic of Tatarstan. As the result of the conducted investigation the authors pointed out some problem issues which are connected with the insufficient or limited resource base, unsuccessful system of the tourist services of tourists and visitors. The capital's break-off of the other cities of the Republic according to the main indices forms the feeling of capital hegemony. An even development of the touristic infrastructure in all the cities of the Republic is necessary to create a single regional tourist-recreation field.
The section provides the uniqueness of the landscape and assessment of the natural heritage of the territory of the Bolgar historical and archaeological complex. Described environmentally valuable natural features, reveals the dangerous and adverse effects of natural processes on the territory of Bolgar historical and archaeological complex. Described the landscape zoning of the buffer zone and types of dangerous and unfavorable natural processes in its territory, and associated restrictions when used in a cultural, tourist and other purposes.
Smoking is a problem, bringing signifi cant social and economic costs to Russiansociety. However, ratifi cation of the World health organization Framework conventionon tobacco control makes it possible to improve Russian legislation accordingto the international standards. So, I describe some measures that should be taken bythe Russian authorities in the nearest future, and I examine their effi ciency. By studyingthe international evidence I analyze the impact of the smoke-free areas, advertisementand sponsorship bans, tax increases, etc. on the prevalence of smoking, cigaretteconsumption and some other indicators. I also investigate the obstacles confrontingthe Russian authorities when they introduce new policy measures and the public attitudetowards these measures. I conclude that there is a number of easy-to-implementanti-smoking activities that need no fi nancial resources but only a political will.
One of the most important indicators of company's success is the increase of its value. The article investigates traditional methods of company's value assessment and the evidence that the application of these methods is incorrect in the new stage of economy. So it is necessary to create a new method of valuation based on the new main sources of company's success that is its intellectual capital.