Определение некоторых направлений развития малых форматов торговли на основе анализа интересов стейкхолдеров
Despite of the dominant position of the largest retailers in the market, the demand for
small retail formats still remains relevant. The problem of small forms of trade development is
of particular interest for Russia. The article is devoted to the problem of new formats of small
retail trade development from the perspective of stakeholders’ concept. In this regard, there
are identified stakeholders of small retailers, their interests, goals andimpact. Based on the
analysis of common goals and power of influence of interested groups, the article defines
stakeholders with high potential of cooperation and power of influence, which are recommended
to be considered as partners for the creation of industry alliances and other forms of
cooperation. The author presents and substantiates the point of view that preferred directions
for the development of small forms of trade are those that meet the criterion of balance of
interests and exchange of resources between external and internal stakeholders. On the basis
of the analysis such perspective directions of development as vending and franchising are
The article considers the evolution of the economic theory of the firm with the development of value based management. the authors offer a rationale for the need to study the problem of maximization of the value of the company on the basis of multistakeholder approach. the balanced scorecard in this regard can be considered as a tool of measurement of value growth.
In recent years, innovation management has shown to be a very important topic for academics and professionals. However, the emphasis has mostly been on the upstream activities of the innovation management process and specifically about how to obtain as well as to integrate new sources of innovation beyond the traditional and internal R&D function. Conversely, the downstream activities of the innovation process, specifically marketing and commercialization, have attracted little research. But the situation is changing now due to governments and companies that have realized that in order for an innovation to be successful, it is not enough to have good new ideas: it must foremost be adopted by the market. As a consequence, there is currently a shift in priorities and a renewed interest in the marketing of innovation and especially in the adoption of original products or services, because one important function of marketing is to contribute to the adoption of innovative solutions by potential customers. This book aims to contribute to this advancement and to provide fresh conceptual insights and thinking about the manners to stimulate and to facilitate the adoption of every kind of innovation. This will be managed by a very diverse contributions exploring the role and the balancing of internal and external stakeholders in the marketing of innovation.
This study guide on Business English is for the students of non-linguistic departments who study Business English. Structurally this study guide consists of several sections including a text on a given topic, a series of pre- and after-reading tasks, and also a range of vocabulary and grammar exercises. This book helps students work on the topic more profoundly either in class or all by themselves. Besides, It can be also useful to those studying Business English
We present robustness of the firm as an uninterrupted exchange of resources between the firm and owners of resources - stakeholders. We derive the model on the mutually accepted conditions of exchanges for the major resources and indicate the firm's limits to manipulate the exchange conditions. We also argue that temporary benevolent behavior of the firms towards one or several its stakeholders leads to accumulation of stakeholders' quasi-rent and contributes to the overall robustness of the firm.
Estimation of efficiency from the perspective of an external investor draws a high enough interest in assessing the efficiency of risk management. Since the methods risk management are nontransparent information, the carrying out of empirical research is enough complicated. However, in a number of papers the elements of the assessment of so-called "market efficiency" are traceable, among which the most common factors are: the behavior of stock prices at the moment of collapse of the market, lower average cost of capital. The purpose of this study is as follows: to identify the key factor market efficiency of risk management using techniques and methods of statistical research and create a comprehensive approach to the implementation of this assessment.
The present article contains a description of new method of royalty calculation based on analysis of risk decrease generated by franchisor's intellectual assets transmitted to franchises.
Cost-benefit analysis, stakeholders , political interest group, private health insurance system, the main problems of private health insurance system.
Smoking is a problem, bringing signifi cant social and economic costs to Russiansociety. However, ratifi cation of the World health organization Framework conventionon tobacco control makes it possible to improve Russian legislation accordingto the international standards. So, I describe some measures that should be taken bythe Russian authorities in the nearest future, and I examine their effi ciency. By studyingthe international evidence I analyze the impact of the smoke-free areas, advertisementand sponsorship bans, tax increases, etc. on the prevalence of smoking, cigaretteconsumption and some other indicators. I also investigate the obstacles confrontingthe Russian authorities when they introduce new policy measures and the public attitudetowards these measures. I conclude that there is a number of easy-to-implementanti-smoking activities that need no fi nancial resources but only a political will.
One of the most important indicators of company's success is the increase of its value. The article investigates traditional methods of company's value assessment and the evidence that the application of these methods is incorrect in the new stage of economy. So it is necessary to create a new method of valuation based on the new main sources of company's success that is its intellectual capital.
портовый менеджмент, показатели деятельности, анализ эффективности, система учета, распределение издержек, методы анализа деятельности портовой системы
At present many industries reveal tendency for setting up of vertically integrated companies (VIC) the structure of which unites all technological processes. This tendency proved its efficiency in oil industry where coordination of all successive stages of technological process, namely, oil prospecting and production -oil transportation - oil processing - oil chemistry - oil products and oil chemicals marketing, is necessary. The article considers specific features of introduction of "personnel management" module at enterprises of oil and gas industry.
vertically integrated companies; personnel management