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Article

Краудсорсинговые технологии в маркетинге

Цаплин Е. В., Бушеленкова С. В.

This article discusses the concept of web 3.0 and the upcoming changes related to the use of this technology in the marketing field.  The exploratory study presents the results of the research of possible development directions of crowdsourcing technologies, remote work, and management of unstructured distributed data in the open Internet. The article discusses in detail the ecosystem of remote, distributed call center and management tools.