Dominant Strategic Archetype of the Russian Industrial Firm
Journal of East European Management Studies. 2007. Vol. 12. No. 1. P. 35-52.
Based on the results of the large-scale survey in Russian industrial enterprises we made an attempt to describe the dominant archetype of the Russian industrial firm in terms of strategic patterns, prevailing corporate trajectories and resulting competitive positioning. We have seen that the dominant archetype based on unrealistic beliefs about the organizational life and wrongly understood standards of social responsibility leads in a majority of cases to ineffective corporate trajectories and suppression of the development potential of quality-oriented companies.