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Восприятие использования интерактивных технологий в музеях
The article presents the results of the sociological research, the purpose of which was to identify visitors’ perception of interactive technologies in museums in case of Moscow and Moscow region residents, who visit museums at least once a year. The data collected by means of the internet survey was analyzed in SPSS program. Namely, there was observed the impact on visitors’ perception of interactive technologies in museums of such concepts as socio- demographic characteristics of museum visitors, the factors of the application of interactive technologies in museums (the utility factor, the convenience factor and the entertainment factor of the use of interactive technologies in museums), the experience of visitors’ interaction with various types of interactive technologies (for instance, interactive touch kiosks; multi- projections; mobile applications based on QR codes; interactive books; interactive walls; virtual reality glasses ; multimedia layouts with augmented reality and interactive robots). Also, there has been considered how the visitors’ perception of interactive technologies in museums depends on the way of engagement with interactive technologies in the museum (visual, auditory, communicative, kinesthetic forms of interaction with interactive objects). The article draws attention to the most interesting relationships between the concepts presented above and visitors’ perception of the interactive technologies’ application in museums. This information can be useful both for museum sociologists and for museum workers who create new museum exhibitions.