MNEs’ Artificial Intelligence Strategies in the Emergent Economy

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MNEs’ Artificial Intelligence Strategies in the Emergent Economy

P. 94–97.

Artificial Intelligence (AI) is a rapidly developing technology field, which has attracted the
attention of society, including not business and politicians. For 2017-2020, many countries
have already formed their official Artificial Intelligence development strategies. The main
goal of this paper is the analysis of emerging market multinational enterprises (EMNEs) AI
strategies to support the emergent economy and identify key AI strategies development
directions. The research is based on, the analysis of large volumes of information, the
author’s own experience, and an extended literature review that includes the latest findings in this
field. The problem the author considers here is: How can we reduce the impact of political
risk and uncertainty with the help of AI and how the emerging market multinational
enterprises have been using the AI Strategies in the past fifteen years? The findings of the
research are based on providing a framework for assessing the role of EMNEs’ AI strategy.

Language: English

Text on another site

In book

Annual GSOM Emerging Markets Conference 2020. Conference book

Graduate School of Management, St. Petersburg State University, 2020.

Artificial Intelligence Development Strategies

Serova E., , in: Proceedings of the British Academy of Management Conference BAM 2022. Manchester, UK.: British Academy of Management, 2022. P. 1–12.

Added: October 22, 2022

Artificial Intelligence Strategies and Their Impact on Economic Stability: Conceptual Framework

Serova E., , in: Proceedings of the European Conference on the Impact of Artificial Intelligence and Robotics (ECIAIR 2021).: Academic Conferences and Publishing International Limited, 2021. P. 174–182.

: Understanding the exceptional role of intelligent technologies and systems in the new digital economy has given rise to a new technological race - artificial intelligence. In emerging markets, artificial intelligence and intelligent technologies are, in fact, an integral part of cutting-edge management systems. They add to the globalization of business by providing quick access ...

Added: October 31, 2021