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Сторителлинг в политическом пиар и журналистике: механизмы и эффекты блуждающей сюжетики
Медиаальманах. 2016. № 4. С. 21–30.
Chernenko Y.
This paper is a conceptual continuation of the previous paper titled “Wandering Plots as a Tool of Storytelling in Political PR”. It focuses on the results of a cross-disciplinary research into the influence of wandering plots used in modern political communications on the opinion of potential voters. The phenomenon of wandering plots is analyzed in terms of the Homo Narrans concept represented by such researchers as W.R. Fisher, T. Farrell, M. Edelman, L. Bennet and J. Lucaites. On the basis of the theoretical material, the cases of international political and social agenda from 2012 to 2016 are studied. The paper examines the way wandering plots are used in reconstructing the image of the European crisis and the refugee situation in European countries for Russian citizens. Cases from classical election communication are also used as examples: from this viewpoint the author analyzes the behavior of Republican candidate Mitt Romney in the 2012 presidential race in the USA and the 2013 election campaign of Jens Stoltenberg (at the time of the election race Norwegian Prime Minister).
Kudriavtseva E., / РЦИС. Серия № 0148-756-286. 2026.
The content of the work is the system is a system for identifying four types of written speech structures. A set of 11 calculated parameters, statistical standards, and semantic characteristics allows for the identification of a text's structure as the result of a specific cognitive schema (scene, event, story, evaluation). The method has been verified ...
Added: June 2, 2026
Vorchik A., / SSRN. Серия Social Science Research Network "Social Science Research Network". 2026.
This work is devoted to a theoretical explanation of the Easterlin paradox, according to which long-term economic growth does not make average level of people's happiness increasing. By happiness, we mean the intensity of emotions people experience while comparing their new income with its expected value, or the target income with its original value. In the first case, ...
Added: May 31, 2026
М.: ООО «Адвансед солюшнз», 2026.
Данный выпуск сборника студенческих статей .Восточная перспектива. включает в себя статьи победителей и призеров XI Международной научной студенческой конференции "Восточная перспектива", состоявшейся 18 мая 2024 года. В 2024 году на конференцию было подано 115 заявок, офлайн и онлайн в конференции приняли участие докладчики и слушатели из различных вузов России и ближнего и дальнего Зарубежья. ...
Added: May 29, 2026
М.: ООО «Адвансед солюшнз», 2026.
Данный выпуск сборника студенческих статей «Восточная перспектива» включает в себя статьи победителей и призеров X Международной научной студенческой конференции «Восточная перспектива», состоявшейся 15 апреля 2023 года. Юбилейная конференция стала знаковым событием для студентов различных подразделений НИУ ВШЭ и других вузов России, занимающихся подготовкой востоковедческих кадров. ...
Added: May 29, 2026
Соколова Е. Н., Рудаков А. Б., Repina E., Вестник Томского государственного университета 2026 № 522 С. 119–129
На основе анализа более двух миллионов сообщений в социальных сетях, практики патриотического активизма в социальных сетях, а также данных интервью с представителями «служащих» профессий, выявлены факторы развития деятельностной компоненты патриотической идентичности. Сделаны выводы о ключевых мотивациях, роли личностных факторов и социализации в формировании социального капитала, а также о связи служения со значимыми ценностями – семьей, ...
Added: May 23, 2026
Бережная М. А., Novikova A., Кирия И. В., КноРус, 2026.
The aesthetics of journalism is substantiated as a necessary component in the professional training of specialists in audiovisual media. The factors and trends of historical and current changes in the aesthetics of journalism are presented, and the aesthetic practices of audiovisual journalism are characterized in terms of their social functioning. Criteria for aesthetic evaluation are ...
Added: May 22, 2026
Монгуш В. Р., Novikova A., Креативные индустрии 2026 Т. 2 № 1 С. 23–41
This article analyzes the historical and cultural background, as well as the current situation and development prospects of the creative industries ecosystem in the Republic of Tuva. A comparative analysis of this remote, subsidized region and its neighbors, the Sakha Republic (Yakutia) and Krasnoyarsk Krai, revealed its strengths, vulnerabilities, and strategies of young creative professionals ...
Added: May 21, 2026
IEEE, 2026.
The IEEE Russia North West Section, IEEE Russia Section and Saint Petersburg Electrotechnical University “LETI” are pleased to present the Proceedings of the 2026 Communication Strategies in
Digital Society Seminar (2026 ComSDS) held in St. Petersburg, Russia on April, 8, 2026. This Seminar is proudly hosted by Saint Petersburg Electrotechnical University “LETI”. The Organising Committee believes ...
Added: May 20, 2026
Kuzina L., Popov E., Мониторинг общественного мнения: Экономические и социальные перемены 2026 № 2 С. 170–191
The article examines internet users' tactics for verifying false (fake) information and the factors associated with fact-checking. Working within the framework of the theory of prosumerism and everyday tactics (Michel de Certeau), the authors of the study aim at identifying and describing the arsenal of fact-checking tactics used by the Russian internet audience, and to ...
Added: May 16, 2026
Кровицкая А. В., Попов Д. И., Кравченко А. А. et al., Judaic-Slavic Journal 2024 № 11-12 С. 133–186
The collective research deals with the representation of the Holocaust memory in the media of Central-Eastern and Northern Europe in the second decade of the XXI century on the example of Germany, Austria, Poland, Lithuania, Latvia, Estonia, Sweden, Denmark, and Norway. Each of these states, the article argues, is characterized by its own distinct memory ...
Added: May 13, 2026
Kazun A. D., Мониторинг общественного мнения: Экономические и социальные перемены 2026 № 2 С. 192–215
This article examines how Russians conceptualize the groups most vulnerable to fake news. Drawing on 119 semi-structured interviews conducted in spring 2024, I find clear evidence of the third-person effect: participants believe that disinformation primarily threatens “others” who differ from them on salient dimensions. Age is the most common basis for dividing society into “us” ...
Added: May 12, 2026
Дементьева К. В., Вестник Томского государственного университета. Филология 2026 № 100 С. 192–219
This article addresses the scientific problem of insufficient understanding of the mechanisms underlying the formation of a new media platform created “from above” within the framework of digital sovereignty policies. The aim of the study is to analyse the MAX messenger as a media project, identifying the architecture of its public sphere, the strategies of ...
Added: May 6, 2026
Маленко Маро Янович, Галактика медиа: журнал медиа исследований 2025 Т. 7 № 2 С. 187–208
The article focuses on "ethnological video games", defined as video games which are developed on the basis of ethnographic and folkloric material. The particular focus is on the kind of ethnological games which contain representation or simulation of shamanistic practices. Among them are "Mooseman" based on Komi-Permyak and Finno-Ugric mythology, "Never Alone" based on Iñupiaq ...
Added: May 4, 2026
Diskin E., Вопросы государственного и муниципального управления 2026 № 1 С. 144–169
The article analyzes the introduction of the national messenger Max into the system of electronic interaction between citizens and the state in the Russian Federation. Federal Law No. 156 of June 24, 2025 established the legal framework for integrating the messenger into the unified ecosystem of government digital services, including the Unified Identification and Authentication ...
Added: May 1, 2026
Alevyzaki O., Антипова А. С., Денисова Г. В. et al., Научно-техническая информация. Серия 1. Организация и методика информационной работы 2021 № 6 С. 15–21
Современные СМИ, информируя массовую аудиторию о достижениях ученых, инженеров и технологических предпринимателей, содействуют росту престижа научно-инновационной деятельности и повышению восприимчивости общества к научно-техническому прогрессу и инновациям. В контексте одного из приоритетов научно-технологического развития Российской Федерации - изучения и освоения космического пространства - массмедиа могут быть эффективным инструментом популяризации фундаментальных и прикладных исследований космоса, их влияния ...
Added: April 30, 2026
Strizhkova D., / Институт русской литературы (Пушкинский Дом) РАН. Серия B001 "Репозиторий открытых данных по русской литературе и фольклору". 2026.
В базе данных представлена роспись русскоязычных литературных произведений и отрывков, напечатанных в учебниках по словесности, хрестоматиях, книгах для чтения, сборниках стихотворений и рассказов, выходивших во Франции, Германии, Латвии, Эстонии, Болгарии, Сербии в период первой волны русской эмиграции с 1918 по 1939 гг. Датасет представляет интерес для исследователей школьного литературного канона, эмиграции и детского чтения ...
Added: April 22, 2026
Жигунов А. Ю., / Basic Research Programme. Серия HUM "Humanities". 2026. № 1.
The article attempts to describe the features of the educational potential of Russian animation programmes in aspect of the representation of traditional spiritual and moral values. Based on media and semiotic analysis, the method of cultural and historical interpretation, animated Russian projects created from 2000 to the 2025, which were translated on television channels or streaming ...
Added: April 19, 2026
Prokhorov A., Journal of Popular Culture 2026 Vol. 59 No. 1 P. 7–14
Vladimir Propp's Morphology of the Folktale and Joseph Campbell's The Hero with a Thousand Faces are the most famous and influential scholarly works describing the universal patterns of the hero's journey. However, there are no specific case studies comparing them. This research applies both schemes concurrently in the analysis of Pixar feature-length animated films, with a particular focus on Coco (2017). ...
Added: February 20, 2026
Bakaev M., Chugunov A., Pereira R. R. et al., Springer Publishing Company, 2024.
This proceedings book collects contributions from the Internet and Modern Society conference in 2023. The gathering addresses topical issues of digital geography and geography of information society, providing a platform for discussion and collaboration between experts in related fields. Participants from all over the world consider the controversies and challenges posed by globalization, focusing on ...
Added: February 3, 2026
Дементьева К. В., Казин А. В., Виртуальная коммуникация и социальные сети 2025 Т. 3 № 4(12) С. 342–349
Mordovia is a small national republic with a low level of social conflicts. Mordovia has few regional mass media sources, which makes digital sources important for its residents. As a result, Governor Artyom A. Zdunov launched his own Telegram channel called Zdunov Zdes (i.e., Zdunov is here), which has become a valuable source of information ...
Added: October 7, 2025
Малахов В. С., Симон М. Е., Летняков Д. Э. et al., / SSRN. Серия Social Science Research Network "Social Science Research Network". 2020.
The notion of “political accommodation” applied to the theory and practice of managing cultural diversity could enrich the Russian academic dictionary. Liberal democratic states invented specific mechanisms for political accommodation of cultural differences. Thanks to these mechanisms, the part of the population of a democratic state that is not ready to dissolve into the ethnocultural ...
Added: September 26, 2025
Melville A. Y., Каберник В. В., Mironyuk M. et al., / МГИМО МИД России. 2024.
Данный аналитический доклад является одним из результатов исследований в рамках консорциума НИУ ВШЭ и МГИМО. В нем прежде всего раскрыты вопросы концептуализации национальной мощи и сопутствующих категорий и дается обзор прецедентов. Далее рассматриваются вопросы операционализации предлагаемых нами компонентов национальной мощи. В следующих разделах доклада предлагается анализ вопросов методологии, используемой в докладе. На этой основе предложен ...
Added: September 19, 2025
«Гордимся прошлым, стремимся в будущее»: анализ мультимодальных нарративов выставки «Россия» на ВДНХ
Malinova O. Y., Kurbatov A., Полития: Анализ. Хроника. Прогноз 2025 № 2 С. 160–183
The article explores the phenomenon of multimedia exhibitions as a tool for political communication focusing on the case of the international exhibition-forum "Russia" at VDNKh. It presents an original methodology that adapts the principles of multimodal analysis. According to the authors’ argument, the assessment of the properties of communication resources and available scenarios for their ...
Added: April 28, 2025
Prokhorov A., Textual Practice 2025 Vol. 39 No. 2 P. 145–161
This article explores Here I Come, a web series released on YouTube in November 2020 and the only fictional queer web series in Russia since 2013. The starting point of the study is a narrative analysis of the plot structure using the monomyth scheme, proposed by Joseph Campbell in 1949. The analysis shows the creators performed ...
Added: February 28, 2025