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Panel Discussion: Integrated communication in Russia: think global, act global
P. 396–415.
In this Collection of Research Articles topical problems of communication and culture are considered on the basis of Roman-Germanic, Sino-Tibetan and Russian languages. The published research articles reflect modern progressive approaches of the researchers to the problems of communicative, linguistic, rhetoric, different aspects of communicative process, psychological, pedagogical, methodological technologies of communication behavior basis realization; problems of musical culture
In book
Pyatigorsk: Pyatigorsk State Linguistic University, 2014.
Evstafiev D., Tsyganova L. A., Коммуникации. Медиа. Дизайн 2023 Т. 8 № 3 С. 5–24
The changes caused by the consequences of globalization have raised the question of the relevance of one of the currently dominant paradigmatic approaches of R. Craig in the analysis of communication processes and communication interaction with society. Social communication theories have partially ceased to reflect the processes taking place in society. The current state of ...
Added: October 12, 2023
Evstafiev D., Вестник Московского университета. Серия 12: Политические науки 2022 № 5 С. 7–32
The modern information society that is based upon digital integrated communications was transformed in recent years by current global political and economic trends into the central element the system of the globalization that provides for its preservation as an important factor at least at the level of philosophical and civilizational identity and perspective. But informational ...
Added: July 4, 2023
Afanasyeva O. V., Тетради по консерватизму 2021 № 3 С. 135–145
The goal of this article is to show the interconnection of the new quality of social communications defi ned by the term “digital integrated communications” and the social structure crisis. To do that, the author carries out the analysis and conceptual differentiation of the “communication”, “information” and “knowledge” notion; and brings forth the problem of ...
Added: November 11, 2021
Evstafiev D., Россия в глобальной политике 2021 Т. 108 № 2 С. 102–113
The year 2020 and the drastic increase of demand for digitalized informational technologies demonstrated that behind every positive aspect of development of contemporary information society we can find also negative aspects. ...
Added: March 3, 2021
Evstafiev D., Tsyganova L. A., Коммуникации. Медиа. Дизайн 2020 Т. 5 № 2 С. 5–27
The conte mporary global transformations that affected political relations, economy and deeply — the models of social development did not come completely unexpected.These transformations take path while such important element of globalization as global informational society based upon the technologies and social principles of integrated communications remains in place. The changes in the social and socio-cultural environment on the regional and national levels could be the most indicative illustration indicators of the nature and drastic character of the on-going changes. The coronavirus pandemia served as a threshold for the selection of the ways for the further development of culture and socio-cultural relations. The online-cultural artefacts, the selection of the appropriate channels for communications and the loss of the emotional connections could become the major challenges for the future world.The societies that were already affected by the globalization are facing the necessity to choose a new model of socio-cultural development as well as relevant communications’ formats for its support. ...
Added: November 1, 2020
Evstafiev D., Russia in Global Affairs 2019 № 5 С. 108–120
Global economic transformations lead to the fundamental changes in the global informational environment that are driving to the formation of the new understanding of the secifics of the development of the unformational society. ...
Added: October 30, 2019
Evstafiev D., Коммуникации. Медиа. Дизайн 2018 Т. 3 № 4 С. 140–158
The development of the modern digital integrated communications that possess the significant potential of social intrusiveness forms a new institutional framework of the interaction between the information society and the social action sphere as well as a new type of links between information and social processes. It is relevant to discuss not only new forms ...
Added: July 8, 2019
Veksler A., В кн.: Российская школа связей с общественностью: ежегодный альманахВып. 12.: М.: Некоммерческое партнерство «Ассоциация преподавателей по связям с общественностью», 2019. С. 12–24.
The article provides a comparative analysis of reflection on the boundaries, functions and interactions of PR, marketing and integrated communications of Russian higher education teachers ((conventionally, theorists) and employees of PR agencies and PR departments of companies (conventionally practitioners). The problem of approaches to the definition of areas These disciplines are still relevant and have ...
Added: April 12, 2019
Evstafiev D., Банковское дело 2019 № 3 С. 10–16
The development of modern informational society based upon the technologies of the integrated communications creates the new opportunities for the development of the sector of finances. At the same time specific and potentially risky trends emerge. ...
Added: March 21, 2019
Savelyeva O. O., Коммуникации. Медиа. Дизайн 2016 Т. 1 № 1 С. 59–75
Any promo message and advertisement includes a pragmatic component (goods-related discourse) and a social-cultural component (social-cultural discourse). Within the scopeof direct advertising, the social-cultural discourse often becomes a latent source of social conflict of different points of view. The article is dedicated to the nuances of perception of the social-cultural discourse in terms of the ...
Added: October 29, 2017
Savelyeva O. O., , in: Коммуникация: международный опыт = Communication: International Experience. Сборник статей международной конференции 3 декабря 2015 г.: M.: RUDN, 2016. P. 30–38.
Forms of mutual connection between advertising and art are analyzed. It is established that new aspects of such interaction are formed due to the so-called "actual art". At the heart of this new language is the replacement of a work of art with an art object, the use of non-standard materials for art, direct interactive, ...
Added: June 19, 2017
Савельева О. О., В кн.: Визуальная коммуникация в социокультурной динамике: сб. статей международной научно-практической конференции (23 октября 2014 года).: Каз.: Издательство Казанского университета, 2015. С. 396–401.
Forms of mutual communication between advertising and art
Wa. It is established that new aspects of such interaction are being formed
Thanks to the so-called "contemporary art". Identify directions
And methods of contemporary art, which are participating today in the formaUrban environment. The main object of research is outdoor advertising
at
City. Analyzed the output of advertising beyond the intended ...
Added: June 19, 2017
Veksler A., Медиа. Информация. Коммуникация 2016 № 19
With the development of the global information society in Russia demand for professional PR-specialists who not just possess practical skills, but rather has deep understanding of the essential characteristics of the Institute of PR, is increasing. And here comes the problem of separation between the PR and marketing activity fields. To analyze these issues the ...
Added: February 13, 2017
Afanasyeva O. V., Мировая экономика и международные отношения 2015 № 2 С. 122–127
В статье рассмотрены положения одного из новых исследований современных интегрированных коммуникаций (ЕВСТАФЬЕВ Д. Интегрированные коммуникации как глобальная реальность XXI века. 500 тезисов об интегрированных коммуникациях. Москва, Э.РА, 2013, 650 с.). Главный предмет обсуждения в статье составляет социальный контекст феномена интегрированных коммуникаций – взаимная обусловленность развития коммуникаций и социального развития в целом. При этом интегрированные коммуникации ...
Added: March 4, 2015
Savelyeva O. O., , in: Communicating Through the Universe. International Collection of Research Articles.: Pyatigorsk: Pyatigorsk State Linguistic University, 2014. P. 415–425.
Any promo message includes a pragmatic component (goods-related discourse) and a social-cultural component (social-cultural discourse). Within the scope of direct advertising social-cultural discourse often becomes a latent source of social conflict. For instance, in the whole of Russia only 9% of population earn incomes above the “middle-class threshold”, while federal TV channels constantly broadcast barely ...
Added: December 19, 2014