The paper employs the categories of ideologeme and kul’turnost’ for the analysis of post-Soviet urban mass celebrations. The paper delves into how Soviet ideological clichés and stereotypes are manifested in the language of contemporary Russian urban inhabitants. The paper also explains the interdependence between a survey situation, a research setting, and the celebrative lexicon of post-Soviet urban inhabitants. Kul’turnost’ is considered as the set of practices, which is a fantastic and fragmented mixture of uncouth upbringing, high culture, satisfaction, seduction, and inaccessibility for the masses (Volkov 1996; Kozlova 2005). The research setting is the industrial city of Perm with approximately one million citizens. The data comes from the survey, conducted with 429 White Nights in Perm Festival – 2012 visitors. The results demonstrate that visitors have a complex structure of their opinions including the clichés rooted in Soviet discursive heritage. In terms of Soviet ideologemes the festival looks like a public good providing dignified leisure for Perm citizens. Desirable and non-desirable behavioral patterns are constructed by the dichotomies referring to the content of kul’turnost’ concept. Applying Bourdieu’s idea of “the objectivisation of the objectifier”, the paper reflects on the influence of surveys on the usage of Soviet discursive heritage. The results suggest the necessity to regard Soviet discursive heritage as an influential source of signifiers for articulating opinions in post-Soviet Russia. The paper also questions the usage of Western originated scales as the main tool for festival impact evaluation.
The chapter gives a detailed survey of the book as well as its thematical structure and the problems of analyzing the post-soviet era in the history of Russian political and social language
The recent history of post-Soviet societies is often described in terms of the transition metaphor. Images of movement as well as changing places and situations were foundational for the social conceptualization of the new nations. The idea of looking for novelty and new beginnings legitimized the dissolution of the USSR as well as many state- and economy-related experiments. This volume describes how the new societies survived this period of regime change, economic crises, internal wars, political drawbacks, and social innovations, and how they are making sense of it. The volume’s contributors include Russian, Ukrainian, and German scholars who analyze political, social, and cultural ideologies: Natalia Koulinka, Kostiantyn Fedorenko, Pavel Skigin, Jesko Schmoller, Valentyna Kyselova, Anton Avksentiev, Chris Monday, Egor Isaev, Oleksandr Zabirko, Sergiy Kurbatov, Alla Marchenko, Jennifer J. Carroll, Daria Goriacheva, and Darya Malyutina.
This article is talking about state management and cultural policy, their nature and content in term of the new tendency - development of postindustrial society. It mentioned here, that at the moment cultural policy is the base of regional political activity and that regions can get strong competitive advantage if they are able to implement cultural policy successfully. All these trends can produce elements of new economic development.