Book chapter
Авторская колонка в политическом дискурсе: жанровая специфика
This article describes linguistic peculiarities of a column - one of the most popular and scantily explored genres of contemporary journalism. This genre, initially intended for commenting the political events, is undergoing transformation under the influence of non-professional authors, still keeping its basic features.
Das Buch ist in mehrer Hinsicht eine Besonderheit: Zunächst erinnert es an den kürzlich verstorbenen Peter Haber, spiritus rector der Idee und Herausgeber posthum gemeinsam mit Eva Pfanzelter, unter Mitarbeit von Julia Schreiner. Zum anderen ist es das erste Buch in der deutschsprachigen Geschichtswissenschaft, das in einem Open Peer Review-Prozess erschienen ist. Zur Erinnerung: vom 10. Oktober bis 10. Dezember 2012 standen 18 Beiträge auf der Oldenbourg-Website zur absatzweisen Kommentierung bereit
The article describes the results of comparative analysis of three texts created in three different countries under totalitarian power, delivered by three political leaders. The texts in German, Italian, and Russian have been analysed.
Upon analyzing the political processes occurring during the nineteenth-twentieth centuries, G.Musikhin posits that the popular idea about the supremacy of professional managers in politics over demagogues speculating with mass’ political aspirations conceals an attempt by the power holders to get rid of the axiological rationale for the political hegemony. He concludes that when the governmental policy is supported by the voters’ will rather than sovereign power per se, the ideological discourse becomes of fundamental importance since support is lent to someone who can present his ideological position as a majority’s goal. The debate within the political space is built around an ability to offer to the society a more attractive political (to be more precise, ideological) prospect rather than detailed mechanisms of how to govern society (that are largely universal).
This book provides a comprehensive analysis of the ways in which new media technologies have shaped language and communication in contemporary Russia. It traces the development of the Russian-language internet (Runet) from late-Soviet cybernetics to the advent of Twitter and explores the evolution of web-based communication practices, showing how they have both shaped and been shaped by social, political, linguistic and literary realities. Throughout the volume, leading Runet scholars draw attention to features and trends that are characteristic of global new media, as well as those that are more specific to Russian media culture.
The article contains a review of the evolution of style and genres of mass literature as products of mass consumption. We identify two concurrent trends in the development of contemporary mass literature. First, there is a growing integration of the various genres of popular literature. Second, there is differentiation, accentuating a unique and original personality of the author. A stylistic platform for both tendencies is the genre of fantasy. This genre is close to a social mythology, and is able to deliver a non-trivial content of branding (narratives, themes and plots, legends, striking names).Thus, fantasy provides opportunities to effectively integrate the popular literature with artifacts and technologies of other cultural industries in particular, and economy of consumer society in general.
The paper examines some classical cases of adaptation of western genre in the USSR.