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News
October 14, 2026
At HSE University–St Petersburg, Experts Discuss How AI Changes Tourist Routes and Cultural Heritage
Neural networks are no longer simple travel assistants; now they decide what to include on the route and what to skip. Artificial intelligence changes how people perceive a place and shapes the image of tourist centres. At the II International Scientific and Practical Conference ’Information Technologies in the Preservation and Promotion of Cultural Heritage,’ researchers discussed who controls algorithmic solutions and in what ways, and whether authentic traditions get lost in them.
October 12, 2026
Road Injuries Leading Cause of Death Among Men Aged 10 to 39
Worldwide, road injuries are the leading cause of death among males aged 10–39. An international team of researchers reached this conclusion as part of the Global Burden of Disease Study 2023, analysing data from 204 countries between 1990 and 2023. Their findings have been published in The Lancet Public Health, with HSE University Professor Vasily Vlassov listed among the collaborators.
October 8, 2026
HSE Experts Take Part in 23rd Annual Meeting of Valdai Discussion Club
The 23rd Annual Meeting of the Valdai Discussion Club was held from September 28 to October 1, 2026 under the theme ‘Responsibility for the Future: Limits of the Possible, or Limitless Possibilities?’ The forum brought together 120 experts from 40 countries, including representatives of China, the United States, India, Brazil, the United Kingdom, Germany, Egypt, Iran, and Japan.

 

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?

Application of Predictive Analytics to Sales Planning Business Process of FMCG Company

P. 167–170.
Panvlyuchenko, K., Panfilov, P.

Many organizations inside FMCG industry tries to improve their business process and make them more effective, by implementing different technologies, one of the is predictive analytics. This technology used in spheres like planning and forecasting product sales. Because market trend is very unstable, company needs to know how much to produce. This work focuses on implementing predictive analytics inside existing business process, to increasing the efficiency of company stock, shipment planning. The subject of the work is predictive analytics tools and machine learning algorithms, that can be used in existing business process; the object - a predictive model that forecast target values and formula for evaluating its impact inside FMCG Company "X".

Language: English
DOI
Text on another site
Keywords: predictive analyticsdata analysisMachine learning algorithmsCloud platformspredictive modeling

In book

MEDES '21: Proceedings of the 13th International Conference on Management of Digital EcoSystems
NY: Association for Computing Machinery (ACM), 2021.
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