Artificial Intelligence Strategies and Their Impact on Economic Stability: Conceptual Framework
: Understanding the exceptional role of intelligent technologies and systems in the new digital economy has given rise to a new technological race - artificial intelligence. In emerging markets, artificial intelligence and intelligent technologies are, in fact, an integral part of cutting-edge management systems. They add to the globalization of business by providing quick access to employees, customers, and partners worldwide, as well as coordinating global interaction between companies at different stages of the value chain. It does not mean that intelligent technologies and systems simply increase the efficiency of a company’s operations; they can be considered as a key intangible asset. The AI strategy is defined as a set of coordinated policies that have a clear objective of maximizing the potential benefits and minimizing the potential costs of AI for the economy and society. In the past few years, two dozen countries have launched their national strategies in the field of artificial intelligence. Many countries have already developed their AI strategy at the official level during the last 3 years. The main goal of this paper is the analysis of the emerging market multinational enterprises (EMNEs) AI strategies to support the emergent economy and identify key AI strategies development directions. The research is based on the analysis of large volumes of information, the author’s own experience, and literature review that includes the latest findings in this field. Research Methodology includes a systematic approach, comparative analysis, case-study, and modeling. The problem the author considers here is: How can we reduce the impact of risks and uncertainty on the economic stability with the help of AI and how the emerging market multinational enterprises (EMNEs)' AI Strategies have already been successfully using the AI Strategies in the past fifteen years? The findings of the research are based on providing a framework for assessing the role of EMNEs’ AI strategy and Machine Learning model for EMNE’s strategy selection.