Проблемы развития межсекторного партнерства в социальной сфере: опыт стран постсоциалистического транзита и потенциал повышения роли российских НКО в оказании социальных услуг
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The paper addresses various types of socio-economic solidarity practices within the framework of strengthening/expanding civil society in Russia. It aims to advance in conceptualizing the nature of the new solidarity practices and the factors fostering their development based on the comparison of the new practices with the traditional (monetary donations, volunteer labor, donating clothes and other articles to the people in need) and socio-political ones. The new practices are represented by the socially responsible (ethical) consumption whose nature remains unclear, thus far. The data of a representative empirical survey (2014 N=2000) are provided indicating the degree of an overlap, common and specific factors that affect the development of various solidarity practices. The analysis shows that new socio-economic practices are more likely to evolve on the basis of the traditional ones, thereby expanding the traditional solidarity channels. The paper concludes that the new socio-economic practices are by nature less pro-social as compared to the traditional ones. The argument is made for the need to create additional conditions fostering the development of the new practices through the concerted efforts of authorities, corporate, nongovernmental organizations and the media.
The article suggests to adopt a pluralism methodological approach in marketing science. Using controversy over marketing to nonmarketers problem paper traces evolution of the issue in context of research methodology and discusses alternative methodological approaches and research paradigms.
In present-day Russia, the government’s approach towards the non-profit sector is in many ways ambivalent and contradictory. Russian government follows two opposing strategies: it largely suppresses independent and potentially critical NPOs, while at the same time co-opting those that function in line with government priorities. The article analyses the ways that NPOs have perceived the dual nature of governmental policies and how these policies have affected the non-profit sector in Russia’s regions. The article argues that – by creating divisions between different types of NPOs – government policies have exerted a negative influence on the internal solidarity of the Russian nonprofit sector.