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Regular version of the site

Book chapter

Разработка тарифных планов телекоммуникационной компании

С. 192-195.

Despite the fact that the range of players in telecommunication market is not large, the companies operate in continuously increasing competition on one side and slowing extensive growth of the industry on the other. This leads companies to an understanding the fact that the efforts of the company's management should be directed to the area of intensive growth. One of the factors that increase the intensification of a telecommunication company is planning a tariff policy strategy. This paper is devoted to forming the tariff policy of a company with regard to the preferences of subscribers.