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Book chapter

Методологические проблемы и парадоксы в современных исследованиях метафоры

The main goal of the article is to systematize the conceptual resources of contemporary metaphor studies. In the first part, the list of main theoretical shifts in the field is presented. Then, in the second part, some standard difficulties that many scholars encounter are divided into three groups: 1) problems connected with the applied conception of language; 2) problems with the conceptualization of metaphor; 3) metamethodological paradoxes. It is argued that every methodologist should decide how to deal with these problems in order to clarify his/her own way of basic metaphors using.