Методические рекомендации по созданию и эксплуатации сайтов и порталов учреждений культуры музейного типа
This paper addresses the issue of public cultural services management by the example of event organization in cultural institutions. The Night of Museums event has been held annually in St. Petersburg and attracted more than 100 000 visitors for its fifth edition in 2012. A multistage study on this event has been organized aiming at exploring the potential of the large-scale event in development of public cultural services management both from the side of audience and cultural entities. The findings of the study indicate audience development within the event, implementation of innovative solutions through application of creative methods by cultural institutions and develop recommendations for effective provision of public cultural services.
The paper substantiates the role and importance of information security in the spiritual life of the society, analyses the specifics of the security of large museum complexes, as information systems. We have described the composition and the structure of an integrated information system for ensuring the safety of a museum. Models for operating and managing an information security system have been considered.
The practice of swapping pins among participants in the Olympic Games has a long history (at least 90 years). This practice includes all participants in the Games: athletes, journalists, TV reporters, technicians, spectators, and others. Although most of the participants in this practice change with each Olympic Games, the tradition persists. The main question posed in this article is as follows: What is the meaning of Olympic pin exchange for participants? The answer to this question will explain why this tradition has proven to be so sustainable and inclusive. This task is also connected with the problem of understanding of the role of Olympic pins as objects of material culture and as intermediaries between participants of the Olympic Games.
The article analyzes the phenomenon of folk museification recent Soviet past - the emergence of proactive thematic Internet resources and the "folk museum" dedicated to the nostalgic representation of Soviet everyday life of the late thaw and stagnation.
The book is written by a group of researchers and students of the Higher School of Economics on the results of a three-year research project. It is dedicated to State Museum-reserve Tsaritsyno: a vibrant cultural space, in which different ideas and different concepts collide; that of history, culture, public space and its functions, norm, etc. Different logics of production of the atmosphere of the contemporary (post-Soviet , capital ) city intertwine there as well. The visitor of Tsaritsyno is the main protagonist of the book. This historic attraction works for him, and he himself defines and changes its content and the conditions for its development. The researchers addressed this contemporary visitor of Tsaritsyno more general theoretical and specific ethnographic questions. The book is illustrated by many photographs made by the participants of the project.
Smoking is a problem, bringing signifi cant social and economic costs to Russiansociety. However, ratifi cation of the World health organization Framework conventionon tobacco control makes it possible to improve Russian legislation accordingto the international standards. So, I describe some measures that should be taken bythe Russian authorities in the nearest future, and I examine their effi ciency. By studyingthe international evidence I analyze the impact of the smoke-free areas, advertisementand sponsorship bans, tax increases, etc. on the prevalence of smoking, cigaretteconsumption and some other indicators. I also investigate the obstacles confrontingthe Russian authorities when they introduce new policy measures and the public attitudetowards these measures. I conclude that there is a number of easy-to-implementanti-smoking activities that need no fi nancial resources but only a political will.
One of the most important indicators of company's success is the increase of its value. The article investigates traditional methods of company's value assessment and the evidence that the application of these methods is incorrect in the new stage of economy. So it is necessary to create a new method of valuation based on the new main sources of company's success that is its intellectual capital.