Article
Политический сторителлинг в условиях новой экологии медиа
The research presented in this paper examines the influence of the new media ecology on political communications and the effects this influence causes. The paper analyzes the current state of the new media ecology and its major features: a loss of control over information distribution, a departure from the unilateral speaker-audience model and anonymity of communication participants. The author comments on the list of new challenges facing the media and political communications under new conditions. Politicians can no longer master the new media ecology, so they have to adapt to it and search for new tools to attract attention to their agenda. This is why turning to political storytelling and wandering stories as one of its major tools is so common today. The author analyzes some examples from modern political communication, in particular on the 2016 election campaign in the USA, and, drawing on these examples, isolates the factors that should be taken into account when dealing with storytelling. The paper elicits some features of a culture hero in the images of Donald Trump and Hillary Clinton associated with initiation stories. The author gives examples of Trump turning to the stories creating the image of Trickster and Clinton turning to the stories of Great Mother. Both candidates extensively used wandering stories at the level of micro-stories and, communicating against the opponent, appealed to the negative characteristics of each other’s images.
The paper considers linguistic and cross-cultural features of speech strategy and tactics in political texts.
For the first time since World War II, the U.S. seem to lose leadership at the multilateral trade talks shifting accents to bilateral and regional trade cooperation. The main reason for the shift is a deadlock at the WTO Doha-round negotiations where the U.S. face opposition of the steadily growing economies of India, China and Brazil.
Торговые переговоры, ГАТТ, ВТО, США, многосторонняя торговая система, ЕС, Япония, ИНДИЯ, КИТАЙ, Бразилия, Дж. Буш-мл., Б. Обама, М. Баррозу, Р. Зеллик, П. Лами, Р. Кирк, Л. да Силва, Карел де Гюхт, АТЭС, НАФТА, АСЕАН, трансатлантическое партнерство, "двадцатка", trade talks, GATT, WTO, U.S., Multilateral Trading System, Eu, Japan, India, China, Brazil, G.-W. Bush, B. Obama, M. Barrozo, R. Zoellick, P. Lamy, R. Kirk, L. da Silva, Karel de Gucht, APEC, NAFTA, ASEAN, Transatlantic Partnership, G 20
The article examines special politically-legal and social status of Muslim community in the USA. Not only positive experience of ethnopolitical integration is described, but also a number of problems connected to this situation.
The article is devoted to the problem of communicative features of the constructive structure of the font identity in the city branding sphere. This problem is considered in the framework of the nonlinearity of visual communication based on typology, comparative and structural analysis of the font identity of the world's cities. The article analyzes the brand identity of the city of Murmansk (2015) with the use of qualitative research methods: an expert interview with the designer of Murmansk identity.
This paper explores, mainly from a legal perspective, the extent to which the Russian regulations of traditional TV and online audiovisual media policies have been consistent with the Council of Europe (hereinafter CoE) standards. The study compares between the CoE and Russian approaches to specific aspects of audiovisual regulation including licensing, media ownership, public service media, digitalization, and national production. The paper first studies the CoE perspective through examining its conventional provisions related to audiovisual media, the case law of the European Court of Human Rights as well as the CoE non-binding documents. The paper then considers Russian national legislation governing audiovisual media and the Russian general jurisdiction courts’ practice on broadcast licensing. The paper suggests that the Russian audiovisual regulations are insufficiently compatible with the CoE standards and more in line with the Soviet regulatory traditions.
Systems Thinking in Museums explores systems thinking and the practical implication of it using real-life museum examples to illuminate various entry points and stages of implementation and their challenges and opportunities. Its premise is that museums can be better off when they operate as open, dynamic, and learning systems as a whole as opposed to closed, stagnant, and status quo systems that are compartmentalized and hierarchical. This book also suggests ways to incorporate systems thinking based on reflective questions and steps with hopes to encourage museum professionals to employ systems thinking in their own museum. Few books explore theory in practice in meaningful and applicable ways; this book offers to unravel complex theories as applied in everyday practice through examples from national and international museums.