Роль прецедентных текстов в кодировании и декодировании смысла речевого сообщения

Социо- и психолингвистические исследования. 2017. № 5. С. 80–84.

Bazhenova E. A.

The article is devoted to the investigation of precedent texts and their functioning in modern mass and scientific communication. The main factors contributing to widespread usage of precedents in mass communication are considered to be a search for new forms of expressivity, a tendency to language game, as well as carnivalization of the dialogue with the reader. In scientific communication precedent signs, such as Pythagor’s theorem, Mendeleyev’s table, Newton’s binom provide compression of old knowledge with the purpose of its preservation and accumulation. The author introduces the concept of entropy understood as a measure of uncertainty of the intertextual content. Particular attention is paid to the problem of cultural lit-eracy of modern readers who lose the ability to decode sociocultural codes of the message “encrypted” in precedent texts.

Keywords: текст, контекст, intertextuality, интертекстуальность, text, context, прецедентный текст, precedent text