Article
Император на выставке. Казус эпохи модерна
Development of presentation and exhibition activities is considered as an important factor in providing new competitive advantages at the strategic markets for exporting of transportation services. A specific role for exhibition activities as a factor to overcome market failures arose from imperfect information and incomplete markets is displayed. Exhibitions are considered as a true reflection of most market parameters, as a means to get correct information concerning market capacity and its borders, as an instrument to access to new markets. At the firm level presentation and branding activities should be considered as a modern technology (especially it concerns Russian companies) which provide to hold up already existed markets and to conquer new ones. Presentation and branding activities are an effective technology to promote company trade-mark, competitive advantages for market demand increasing. Comparative analysis of the main exhibitions on transport and logistics issues is fulfilled on the data basecollected by authors. Data observes geographical distribution of transport exhibition and exhibition facilities development at several regions for the last years. The analyses allow to revealing a geographical structure of the exhibitions and its distribution by type of transport. The most promising and economically favorable exhibition areas for the promotion of Russian transport services are shown.
What is the theatre of the Soviet state? This is the theatre, forced to live on the State rules. Theatre, clamped in a vise of the censorship machine. Why prohibited performances? Not because that found in them something seditious... The state feared theatre. Afraid of the art of the original, unexpected, beyond, such as in the Theatre on Taganka. Reading censorship documents, one cannot understand how the theatre lived and put the new performances. Helped support of the audience.
Protocols discussions performances officials and unique Artistic Council of the theater , the letters to the head of state and senior officials, article theater, notes spectators and other documents tell about the bright fate of the Taganka. A significant part of the documents is published for the first time.