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Управление продажами, Россия. 2016. № 1. С. 2–7.
Sychenkov V.
Many are engaged in sales in Russia, while no one studies them seriously. Long known principles that were set out systemically by dozens of authors, now are retold in new books. Once having limited sales to the technology field, we deprived ourselves of the opportunity to enjoy the new discoveries that are now being observed in related communicational areas. It's time to look beyond the boundaries of knowledge, into the field of “blind spots”, and recognize that the sales science is in its infancy.
Воронина В., Tkachuk A., Финансовый менеджмент 2026 № 5 С. 128–134
The article examines the impact of sanctions and trade-related economic restrictions imposed by the United States during the Trump administration on China’s macroeconomic dynamics and its position in the global economy. The purpose of the study is to assess how external pressure affected GDP growth, foreign trade, and investment activity, as well as to identify ...
Added: June 17, 2026
Shirokova Galina, Veksler Kseniia, Dvorkina Daria et al., International Entrepreneurship and Management Journal 2026 Vol. 22 No. 3 Article 106
This article investigates how a scientific approach to entrepreneurial decisionmaking shapes the performance of student-founded new ventures across countries through the psychological resource of founder resilience and varying institutional conditions. Building on the theory-based view, psychological capital theory, and an institutional perspective, the study conceptualizes scientific decision-making as a deliberate, evidence-oriented logic that entrepreneurs employ ...
Added: June 17, 2026
Popov K., Писчикова Е. А., Российский журнал менеджмента 2026 Т. 24 № 1 С. 45–70
Purpose: this study aims to assess the impact of independent directors’ characteristics on voluntary ESG disclosure by Russian public non-financial companies. Methodology: this study conducts an econometric analysis of panel data on 56 large Russian public non-financial companies listed on the Moscow Stock Exchange, which published standalone ESG and sustainability reports from 2017 to 2023. Findings: the significant positive impact ...
Added: June 16, 2026
Nesterov A. S., Журнал Новой экономической ассоциации 2026
В этой статье рассматривается целевой приём в вузы в России с точки зрения науки об устройстве рынков сочетания и экономических механизмов (matching market and mechanism design), ключевого направления современной теории игр. Мы изучаем механизм целевого приёма -- набор правил, по которым устраивается трёхстороннее сочетание между абитуриентом, заказчиком и образовательной программой. Используемый в России механизм имеет ...
Added: June 16, 2026
MULTIDISCIPLINARY REVIEWS 2026
Digital technologies, social media platforms, and computational methods have fundamentally reshaped how employer brands are built, communicated, and perceived. Despite growing scholarly interest, no bibliometric analysis has examined digital employer branding as a distinct research domain. This study presents the dedicated bibliometric analysis of digital employer branding, drawing on 201 Scopus-indexed documents published between 2002 ...
Added: June 15, 2026
Egorov A., Karminsky A. M., Dranev Y. et al., М.: ИНФРА-М, 2026.
В монографии рассматриваются методологические и практические основы формирования и внедрения новаций в финансовых институтах, прежде всего в кредитных организациях. Раскрываются задачи и инструменты новаций, включая особенности и внедрение цифровых активов и цифровых валют, использование многосторонних цифровых платформ и экосистем, оценивание эффектов внедрения инноваций в финансовой сфере и в смежных областях, в том числе за счет ...
Added: June 15, 2026
Дергилёва А. А., Добрынская В.В., Gurov S. et al., Journal of Applied Economic Research 2026 Т. 25 № 1 С. 249–282
The cryptocurrency market has been considered until recently a market for private, non-portfolio investors, and the research focus has been on volatility. However, gradual institutionalization and creation of ETFs have highlighted new characteristics, including the asymmetry of trade behavior. Our research aims to analyze the relationships between asymmetric risk indicators and the returns of portfolios ...
Added: June 14, 2026
Teplova T., Sokolova T., Baklanova V. et al., Экономический журнал Высшей школы экономики 2026 Т. 30 № 1 С. 49–101
The article analyzes the impact of a wide range of deep ESG components (individual ESG practices) on the value of companies, measured by the Q-Tobin coefficient. Empirical estimates are shown on a sample of public companies in the Indonesian emerging capital market, for the period from 2018 to 2023. We apply an original authors’ approach, ...
Added: June 14, 2026
Алексашина А. О., Русских С. В., Тырановец С. В. et al., Менеджер здравоохранения 2026 № 4 С. 53–60
Given the increasing prevalence of carbohydrate metabolism disorders in pregnant women, a validated tool is needed to assess the competencies of physicians involved in the multidisciplinary management of this pathology.
Objective. A comprehensive validation of the author’s methodology (questionnaire) «Flowchart “Methodology for assessing the professional potential of medical personnel of endocrinologists, obstetrician-gynecologists, and general practitioners in ...
Added: June 11, 2026
Bogatyrev R., Sandomirskaia M., / NRU Higher School of Economics. Series EC "Economics". 2026. No. 19(1).
This work develops a tractable model of price competition in fragmented markets where consumers consider both local and distant varieties, with cross-regional purchases subject to stochastic costs. Global competition and full localization emerge as polar cases; hybrid competition is not merely intermediate and exhibits distinctive features such as an endogenous price ceiling and non-monotonic entry ...
Added: June 11, 2026
Volkova A., Ekaterina A. Ivanova, Vorobev A. et al., Sustainable Development 2026 P. 1–15
The global wine industry is transforming due to climate change challenges. Glocalization is increasingly relevant in winemaking, where geographical and cultural diversity requires context-specific solutions in the existing sustainability spectrum in viticulture. Despite growing interest in regenerative viticulture, existing research offers limited insight into how regenerative approaches are operationalized in practice. This study explores how ...
Added: June 11, 2026
Gurkov I. B., Filinov N., Saidov Z., / NRU Higher School of Economics. Series MAN "Management". 2025. No. N/A.
This study discusses the evolution of the management and organization of Soviet industrial ministries—sizeable structures designed to manage enterprises of specific industries. The ‘Soviet style’ enterprise management included operational (day-to-day) control over the volume of production, control over the cost of production, control over the technical level of production, and control over labour productivity. The ...
Added: June 11, 2026
Gurkov I. B., Kossov V. V., Filinov N. et al., / NRU Higher School of Economics. Series MAN "Management". 2026. No. N/A.
This research note is devoted to assessing the socioeconomic impact of sanctions of sanctioned countries and uses the data on Russia in 2022-2024. We use for the analysis four fundamental socioeconomic parameters-the expected length of life of males at birth, the misery index (Okun's index), the level of Gross Domestic Product at purchasing parity prices, ...
Added: June 11, 2026
Evdokimenko A., Strizhova E., Сотникова Е., М.: [б.и.], 2022.
В рамках нашего исследования мы опросили более 800 сотрудников и 50 экспертов, провели интервью с представителями нескольких десятков компаний, чтобы понять, как сотрудники и работодатели воспринимают корпоративное обучение. Исследование состоит из трех блоков. В первом мы рассказываем об эволюции корпоративного обучения: с чего оно начиналось, как менялось и как развивается сейчас. Второй блок посвящен анализу ...
Added: June 11, 2026
L.: Bloomsbury Academic, 2026.
The book focuses on the concept of “socialist market, a cornerstone of political economy in Soviet-type societies undergoing economic reforms from the 1950s onward. Encouraged by the success of non-capitalist mixed economies, market reformers (also called 'market socialists') offered the communist ruling elites a remedy for the persistent crises of the planned economy. Besides optimal planning and ...
Added: June 10, 2026
Portanskiy A., Мировая экономика и международные отношения 2026 Т. 70 № 5 С. 44–53
The article examines Trump’s tariff policy, proclaimed at the beginning of his second presidential term and its negative impact on the stability of the global economy. It is emphasized that the practice of manipulating import duties used by the Trump administration fundamentally contradicts the basic ideas on which the Multilateral trading system has been built since the early 1940s, in particular, predictability of mutual ...
Added: June 9, 2026
Семаков С. Л., Семаков А. С., М.: Физматлит, 2012.
Рассматриваются методы прогнозирования и оперативного управления процессом продаж товара в торговых сетях. Работа будет интересна аналитикам и менеджерам торговых сетей, а также студентам вузов, предполагающим свою дальнейшую деятельность в качестве сотрудников торговых сетей. ...
Added: August 5, 2025
Dolgov A., Социальные новации и социальные науки 2020 № 2 С. 140–148
The review discusses approaches to describing Black Friday, the annual sales day, which originated in the United States and has spread around the world. The textanalyzes the attitude of buyers to Black Friday, their behavior during the days of sales, rituals and emotions related to partaking in this «festivals of consumption». Black Friday is seen ...
Added: February 2, 2021
Pokryshevskaya E. B., Antipov E. A., / Высшая школа экономики. Серия MAN "Management". 2020. № WP BRP 63/MAN/2020.
In this paper we use detailed data on 4,599 hotels located in Rome collected from TripAdvisor, the world's largest travel platform, to examine the causal effects of bubble ratings (detailed to half-bubbles) on hotel popularity measured with the number of people viewing the hotel’s page. By using a regression discontinuity design, we find that bubble ...
Added: December 15, 2020
Alexandrovskiy S., Трундова О. С., Коммуникации. Медиа. Дизайн 2020 Т. 5 № 3 С. 43–62
Компании делят бюджет на интернет-рекламу между интернет-каналами в зависимости от влияния каналов на продажи. Если канал оказывает большее влияние на продажи, то он получает больший бюджет. Специалисты оценивают влияние каналов на продажи с помощью отчета по моделям атрибуции. Такие отчеты можно строить в системах веб-аналитики Яндекс, Гугл и др. Модель атрибуции присваивает каждому интернет-каналу несколько ...
Added: December 14, 2020
Vitaliy C., Zhukova L., Lychagin K. et al., В кн.: Actual Problems of System and Software Engineering 2017. Proceedings of the 5th International Conference on Actual Problems of System and Software Engineering Supported by Russian Foundation for Basic Research. Project #17-07-20565 Moscow, Russia, November 14-16, 2017, 408 P.Vol. 1989.: Aachen: CEUR Workshop Proceedings, 2017. С. 356–361.
By planning production and marketing strategy it is necessary to find the balance between customer’s preferences and manufacturability. It is very important to understand the manufacturer-vendor chain, i.e. to avoid over/underproduction, oversupply and shortage of goods. In order to solve this problem it is required to collect and process a great volume of different data ...
Added: June 29, 2018
Dolzhenko R. A., Нормирование и оплата труда в промышленности 2015 № 9 С. 11–21
The article shows that the wage system of sales employees is a major factor in the market competitiveness of the organization. Particular qualities of work of sales employees determining the specific stimulation of this category of staff are specified. Taking into account the identified specificity, an example of wage system of sales employees in commercial ...
Added: January 30, 2016
Kolesnik N. A., / Series WP BRP "Basic research program". 2016. No. 54/MAN/2016.
Interpersonal face-to-face communication is the key value creation aspect of direct selling business model. Nowadays more and more sellers employ virtual communication channels. The study explores whether usage of Internet technologies for communication with customers brings benefits or extinguish performance of direct selling individual distributors. The research is based on the quantitative analysis of country-wide ...
Added: June 15, 2015
Kazakov S. P., В кн.: Основы маркетинга.: М.: Геотар-Медиа, 2014. Гл. 6 С. 150–177.
В данной главе вы познакомитесь с сущностью и методами организации сбыта и сбытовой политики фирмы. Учитывая тот факт, что российская национальная модель маркетинга в настоящее время находится на такой эволюционной стадии своего развития, для которой характерна именно сбытовая концепция маркетинга, являющаяся последней предмаркетинговой концепцией в эволюции маркетинга, роль сбытовой политики для российских фирм и компаний ...
Added: February 27, 2015