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Наука продавать
Управление продажами, Россия. 2016. № 1. С. 2–7.
Sychenkov V.
Many are engaged in sales in Russia, while no one studies them seriously. Long known principles that were set out systemically by dozens of authors, now are retold in new books. Once having limited sales to the technology field, we deprived ourselves of the opportunity to enjoy the new discoveries that are now being observed in related communicational areas. It's time to look beyond the boundaries of knowledge, into the field of “blind spots”, and recognize that the sales science is in its infancy.
Карпова Д. А., Sizova I., Gordin V. E., Креативные индустрии 2026 Т. 2 № 2 С. 10–31
This article examines the musealisation of industrial heritage and its role in regional and corporate branding. The relevance of this study stems from deindustrialisation processes, the growth of industrial tourism, and the need to preserve historical memory, which is particularly important in the context of Russian realities—the lack of a legal definition of the concept ...
Added: September 9, 2026
Veselova L. S., Морозова В. С., Дарчиева А. А., Управленец 2026 Vol. 17 No. 4 P. 66–78
На фоне развивающихся торгово-экономических отношений между Россией и Китаем российские десерт- ные бренды получают новые возможности для выхода на китайский рынок. Однако их присутствие ограничено преи- мущественно приграничными регионами, а продвижение сдерживается недостаточной адаптацией к социокультурным особенностям китайских потребителей. Статья посвящена разработке практических рекомендаций по формированию стратегии адаптации российских десертных брендов к специфике китайского рынка. ...
Added: September 9, 2026
Kilinc-Ata N., Варонг М. М., SN Business & Economics 2026 Vol. 6 Article 326(2026)
Green transitions are widely expected to attract cleaner capital and accelerate decarbonization; however, emerging-economy evidence increasingly challenges this assumption. This study examines the dynamic relationship between energy transition indicators and capital inflows in BRICS+ economies over the period 1996–2022, explicitly testing the “Green Haven” hypothesis under conditions of global uncertainty. Unlike much of the existing ...
Added: September 9, 2026
Warong M. M., International Journal of Diplomacy and Economy 2026
This study conducted in Indonesia between 2000 and 2023, demonstrates a complex, non-linear interplay between the economic environment and the emergence of clean energy start-ups. Using Autoregressive Distributed Lag and Markov Switching models, the research shows that start-up formation coincides with periods of lower GDP growth, suggesting that innovation is often spurred by necessity. Two ...
Added: September 9, 2026
Кореневский В. В., Экономика и математические методы 2026 Т. 25 № 3 С. 853–878
The US presidential election is a lengthy and complex process, during which candidates present their views and programs for reforming the country's politics and economy, while mass media broadcast these positions to a wide audience. In the most recent election, the topic of cryptocurrencies was used in the campaign for the electorate for the first ...
Added: September 8, 2026
Veselova A., Dikova D., Aray Y., Asia Pacific Journal of Management 2026
We examine board of directors’ gender diversity and corporate social responsibility (CSR) disclosure of Russian firms, and test for their effects on the market valuation of these firms. The Russian context is unique because gender disparity of boards and top management remains high in Russia due to historical legacy, absence of specific diversity-promoting regulations and ...
Added: September 8, 2026
Mozias P., Социальные и гуманитарные науки. Отечественная и зарубежная литература. Серия 9: Востоковедение и африканистика 2026 № 2 С. 173–208
Abstract. Over the years of market reforms, China has moved from an autarkic economy to the position of the world’s largest trading power, becoming a global leader both in export volume and in total foreign trade turnover. For a long time, China’s export success was commonly explained by her use of comparative advantages in labor-intensive ...
Added: September 7, 2026
Kolesnik N. A., Общество и экономика 2026 № 1-2 С. 114–134
Стремительно растущее население планеты и рост объемов индивидуального потребления при низкой включенности населения в экологические практики признается ключевым
препятствием на пути к экономике замкнутого цикла. В статье анализируется использование
огромного рекламно-коммуникационного потенциала крупных торговых сетей для вовлечения
населения в экономику замкнутого цикла через повышение экологической сознательности и популяризацию ответственного потребления. Эмпирической основой исследования стала база данных коммуникации шести ...
Added: September 6, 2026
Boltachev M., Ymer 2026 Vol. 25 No. 8 P. 130–161
The field of business model adaptation (BMA) remains conceptually fragmented: definitions, antecedents, and typological patterns are scattered across isolated empirical studies, precluding cumulative theory-building. This systematic review aims to synthesise the existing literature on BMA by mapping how the construct is defined, what drives it, and what typological patterns can be identified. Following the SPAR-4-SLR ...
Added: September 4, 2026
Churakova I., Кумар В., Dianli Xitong Baohu yu Kongzhi/Power System Protection and Control 2026 No. 54 (3) P. 428–454
Purpose
This study examines the impact of Predictive Intelligence (PI) and Real-Time Data Insights (RDI) on Corporate Financial Sustainability (CFS), while controlling for organizational factors, industry factors, and AI-related risk factors. The research aims to determine whether these analytic capabilities (PI and RDI) individually and jointly contribute to long-term financial resilience and performance in modern organizations.
Theoretical ...
Added: September 4, 2026
Elyashevich I., Вестник Московского университета. Серия 6: Экономика 2026 Т. 61 № 3 С. 363–384
The study examined the properties of the normal distribution of the values of shipments of stocks of various categories from warehouses of large industrial companies. As a result, it was revealed that the use of the classical normal distribution, in some cases, may give incorrect results, since the values of stock shipments are positive values, ...
Added: September 3, 2026
Методы оценки структурных изменений в векторных и матричных агрегатах макроэкономических показателей
Lesnykh M., Motorin V., Тенденции экономического развития в XXI веке: Материалы VIІІ Международной научно-практической конференции, Республик Беларусь 2026 P. 233–236
The paper deals with comparative analysis of various methods for measuring and studying dynamics of structural macroeconomic indicators that reflect the peculiarities in a movement of multi-component macroeconomic systems. The metric, trigonometric and angular measures of structural changes are considered within vector formalism. Intertemporal orthogonal decomposition of a vector aggregate into the sum of quantity ...
Added: September 3, 2026
Zaruckiy M., Motorin V., Тенденции экономического развития в XXI веке: Материалы VIІІ Международной научно-практической конференции 2026 P. 237–240
The paper is devoted to developing the complex of input–output models for evaluating a potential receptivity of an economy to import substitution in final use and intermediate consumption ...
Added: September 3, 2026
Koshcheev D., Isopeskul O., М.: Инфра-М, 2027.
государственным служащим.
The monograph presents the results of a comprehensive analysis of the evolution of research related to the assessment of the tourist potential of administrative-territorial units (ATUs) from 1882 to 2024. For the first time, scientific schools are identified, and the author's approach to predictive values and a methodology for the quantitative assessment of the ...
Added: September 3, 2026
М.: МАКС Пресс, 2026.
The book consists of materials submitted by Russian and Foreign scientists to the Organizing
Committee of the All-Russian Round Table “Logic and Paradoxes of Modern Education Manage
ment”. The round table was held at the Faculty of Sociology of Lomonosov Moscow State University
on June 08, 2026. The texts are published in author's edition. Organizing Committee`s point of ...
Added: September 2, 2026
Proskuryakova L. N., Asia-Pacific Tech Monitor 2026 Vol. 43 No. 2 P. 13–24
Innovative financing tools and models have proved their efficiency in supporting the adoption and scale-up of emerging technologies. They have been instrumental in different regions, including the Asia-Pacific region, which stands at the forefront of technological innovation. Studies point to several persistent emerging technological constraints that include high upfront capital costs, perceived risks, and limited ...
Added: September 1, 2026
Tatarinov A., Вопросы статистики 2026 Т. 33 № 2 С. 19–39
The second part of the paper continues the examination of the new methodological provisions of the system of national accounts, building on the discussion initiated in the previous publication. It analyzes key changes in the accounting of economic transactions, with particular attention to digital services, globalization, the composition of production costs under the sum‑of‑costs valuation method, and ...
Added: September 1, 2026
Abashkin V., Abdrakhmanova G., Artemov S. V. et al., ИСИЭЗ ВШЭ, 2026.
Одиннадцатый выпуск аналитического доклада, подготовленный Институтом статистических исследований и экономики знаний Национального исследовательского университета «Высшая школа экономики» в рамках деятельности Российской кластерной обсерватории, посвящен анализу инновационного развития российских регионов на основе комплекса рейтинговых оценок. Исследование базируется на системе показателей, характеризующих социально-экономические условия инновационной деятельности, научно-технический потенциал, уровни инновационной и экспортной активности, качество региональной инновационной
политики. Используемые ...
Added: September 1, 2026
Семаков С. Л., Семаков А. С., М.: Физматлит, 2012.
Рассматриваются методы прогнозирования и оперативного управления процессом продаж товара в торговых сетях. Работа будет интересна аналитикам и менеджерам торговых сетей, а также студентам вузов, предполагающим свою дальнейшую деятельность в качестве сотрудников торговых сетей. ...
Added: August 5, 2025
Bogomolnaia A., Moulin H., Theory and Decision 2025 Vol. 99 P. 407–443
We divide efficiently a pile of indivisible goods in common property, using cash transfers to ensure fairness among agents with utility linear in money. We compare three cognitively feasible and privacy preserving division rules in terms of the guarantees (worst case utility) they offer to the participants. In the first version of Divide & Choose ...
Added: July 25, 2025
Dolgov A., Социальные новации и социальные науки 2020 № 2 С. 140–148
The review discusses approaches to describing Black Friday, the annual sales day, which originated in the United States and has spread around the world. The textanalyzes the attitude of buyers to Black Friday, their behavior during the days of sales, rituals and emotions related to partaking in this «festivals of consumption». Black Friday is seen ...
Added: February 2, 2021
Pokryshevskaya E. B., Antipov E. A., / Высшая школа экономики. Серия MAN "Management". 2020. № WP BRP 63/MAN/2020.
In this paper we use detailed data on 4,599 hotels located in Rome collected from TripAdvisor, the world's largest travel platform, to examine the causal effects of bubble ratings (detailed to half-bubbles) on hotel popularity measured with the number of people viewing the hotel’s page. By using a regression discontinuity design, we find that bubble ...
Added: December 15, 2020
Alexandrovskiy S., Трундова О. С., Коммуникации. Медиа. Дизайн 2020 Т. 5 № 3 С. 43–62
Компании делят бюджет на интернет-рекламу между интернет-каналами в зависимости от влияния каналов на продажи. Если канал оказывает большее влияние на продажи, то он получает больший бюджет. Специалисты оценивают влияние каналов на продажи с помощью отчета по моделям атрибуции. Такие отчеты можно строить в системах веб-аналитики Яндекс, Гугл и др. Модель атрибуции присваивает каждому интернет-каналу несколько ...
Added: December 14, 2020
Vitaliy C., Zhukova L., Lychagin K. et al., В кн.: Actual Problems of System and Software Engineering 2017. Proceedings of the 5th International Conference on Actual Problems of System and Software Engineering Supported by Russian Foundation for Basic Research. Project #17-07-20565 Moscow, Russia, November 14-16, 2017, 408 P.Vol. 1989.: Aachen: CEUR Workshop Proceedings, 2017. С. 356–361.
By planning production and marketing strategy it is necessary to find the balance between customer’s preferences and manufacturability. It is very important to understand the manufacturer-vendor chain, i.e. to avoid over/underproduction, oversupply and shortage of goods. In order to solve this problem it is required to collect and process a great volume of different data ...
Added: June 29, 2018