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AN ANALYSIS OF BRAND ASSOCIATION PERCEPTION USING N400 EVOKED POTENTIAL
Priority areas:
management
Language:
English
Morozkina A., Есаян М. А., Контуры глобальных трансформаций: политика, экономика, право 2025 Т. 18 № 4 С. 169–190
In the context of budget constraints, the allocation of development finance is one of the important research questions. This article proposes a study of the allocation of sovereign financing in the Eurasian region in 2008-2022 using new data (the Eurasian Fund for Stabilization and Development (EFSD) sovereign financing database). The analysis shows that the most ...
Added: August 31, 2026
СПб.: Издательство СПбГЭУ, 2025.
Вашему вниманию предлагается 19-й ежегодный сборник научных статей по вопросам региональной экономики и территориального развития.
Несмотря на сложное положение в экономике, продолжает развиваться межрегиональное сотрудничество регионов СЗФО. Активно взаимодействуют Санкт-Петербург и Ленинградская область в части развития единого транспортно-логистического комплекса. Идет формирование единого рынка труда на основе баланса трудовых ресурсов города и области. Разрабатывается единая схема размещения ...
Added: August 31, 2026
Asemota M. O., DISCOVER ARTIFICIAL INTELLIGENCE 2026 Vol. 6 Article 892
Artificial intelligence (AI) is reshaping work and human resource management, yet existing reviews largely treat competencies as secondary outcomes of AI adoption and offer limited theory-driven integration of how competency management itself is transforming. This study addresses that gap by systematically examining how competency management has evolved in AI-enabled contexts, how dominant theories explain AI-driven ...
Added: August 31, 2026
DISCOVER ARTIFICIAL INTELLIGENCE 2026 Vol. 6 Article 892
Artificial intelligence (AI) is reshaping work and human resource management, yet existing reviews largely treat competencies as secondary outcomes of AI adoption and offer limited theory-driven integration of how competency management itself is transforming. This study addresses that gap by systematically examining how competency management has evolved in AI-enabled contexts, how dominant theories explain AI-driven ...
Added: August 31, 2026
Petrov I., Journal of Economic Interaction and Coordination 2026
This paper studies a social-norm model in which agents choose effort in response to their own productivity and the efforts of their neighbours. We analyse how links between groups with different productivity levels affect equilibrium effort and derive the intergroup linking intensity that maximises aggregate effort. We work in a stylised two-group stochastic block setting ...
Added: August 30, 2026
Svetlana Grigorieva, Narmin Isaeva, Aliya Azizova et al., Journal of Corporate Finance Research 2026 Vol. 20 No. 1 P. 75–84
This paper identifies the determinants of green bonds on global markets, China and Russia and evaluates the hedging effect of these instruments. We contribute to the existing literature by (1) studying the emerging markets such as Russia and China, (2) providing comparative analysis of the impact of identical factors on green bond yields on global, ...
Added: August 29, 2026
Финагин М. И., Мирошниченко Д. В., Прикладная эконометрика 2026 Т. 82 С. 105–123
We construct a monthly indicator and produce a nowcast of nominal GDP in Russia using operational
data. The data used are bank statements and the ruble price of Russian oil. This approach
allows for the nowcast of nominal GDP ahead of official statistics by 3–5 months. Nominal GDP
data is published by Rosstat only on a quarterly basis ...
Added: August 28, 2026
Simachev Y. V., Ruzhanskaya L., Саблин К. С., ЭКО 2026 № 4 С. 55–82
Energy security concerns, environmental constraints, and competition
with other energy sources—combined with the disruption of established global value
chains—are forcing Russian coal companies to undergo transformation. Based on an
analysis of statistical data and the results of in-depth interviews with experts conducted
from August 2024 to January 2025, this study identifies the main challenges facing
the development of Russia’s coal ...
Added: August 28, 2026
Kazun A., Девятников В. Ю., Белов М. Д., Вопросы теоретической экономики 2026 Т. 3 № 32 С. 115–135
Как понять, хорош адвокат или нет? В данной статье мы описываем методологию, позволяющую измерять качество юридической помощи через разницу между тем, что предсказывает модель машинного обучения по объективным характеристикам дела, и тем, чем дело закончилось в реальности. Мы исходим из предпосылки, что если у адвоката дела стабильно заканчиваются лучше ожидаемого, то он делает свою работу хорошо. ...
Added: August 28, 2026
Melnik D. V., Вопросы теоретической экономики 2026 № 3 С. 65–82
Luigi Einaudi (1874–1961) was a prominent economist who made theoretical contributions to the Italian school of public finance, an influential professor, a brilliant publicist, and an outstanding statesman who served as president of the nation from 1948 to 1955, and whose activities laid the foundations for the institution of the presidency of the Italian Republic. ...
Added: August 27, 2026
Lysenok N., Финансовый журнал 2026 Т. 18 № 4 С. 45–63
The article discusses the application of clustering methods to form an optimal investment portfolio
that allows the investor to achieve an effective risk-reward ratio. Three popular clustering methods,
K-Means, MeanShift, and DBSCAN, are examined. The article focuses on the DBSCAN clustering method
and highlights its advantages over other clustering methods in the context of financial data analysis.
DBSCAN is ...
Added: August 27, 2026
Panova A., Ostrovnaya M., Demokratizatsiya: The Journal of Post-Soviet Democratization 2026 Vol. 34 No. 2 P. 199–226
Local authorities can crucially affect the economic performance of public organizations. Using data on the Moscow region, we analyze the unique case of a huge, socio-economically homogeneous region with differing political environments. We examine how the political characteristics of local authorities influence state schools’ decisions on whether to outsource non-core activities, in this case food ...
Added: August 27, 2026
Шарко О. В., Шарко Е.Р., Маркетинг в России и за рубежом 2026 Т. 2 № 172 С. 71–79
The paper analyses scholarly understanding of consumer behaviour in e-commerce by synthesizing recent advances in digital marketing, the dynamics of online retail platforms, and empirical models of customer interaction. The research outcomes include a detailed comprehension of the mechanisms underlying customer loyalty, empirical data on the multidimensional factors influencing platform preferences, and methodological innovations applicable ...
Added: August 26, 2026
Medushevsky A. N., Liberal.ru 2026
The Liberal Mission Foundation continues to introduce readers to new concepts of democracy and relevant publications. This discussion focuses on the challenges facing democracy in the era of globalization, as addressed in two recent books: *The Backsliders: Why Leaders Undermine Their Own Democracies* by S.C. Stokes (2025) and *Critical Theories and the Postsocialist Challenge: Race, ...
Added: August 26, 2026
Keldina L., Ивашечкина Л. Г., Жаринов В. В. et al., М.: КноРус, 2023.
Материал излагается с учетом современных тенденций в организации и ведении бухгалтерского учета экономическими субъектами Российской Федерации. В каждом разделе содержится теоретический и практический материал, нормативная база, рисунки, схемы и
таблицы. Теоретический материал представлен как в традиционном виде, так и в виде схем. Каждый раздел завершается контрольными вопросами, тестами и заданиями для самоконтроля. Приложения содержат иллюстративный материал: ...
Added: August 26, 2026
Medushevsky A. N., Вопросы теоретической экономики 2026 № 2 С. 146–164
It is generally accepted that the basis of social and legal stability in any society is a consensus on vir tue — the fundamental values of proper behavior, ways of maintaining and reproducing them. And, conversely, the destruction of this consensus is a sign of the loss of stability and divergence of positions of social ...
Added: August 26, 2026
Vlasenko D., Saranskaia I., Zakharov D., European Physical Journal: Special Topics 2026 P. 1–16
Hypergraphs provide a natural framework for representing neurophysiological interactions distributed across sets of sensors. A key methodological question is how hyperedges should be defined from frequency-resolved electroencephalography/magnetoencephalography (EEG/MEG) data. We demonstrate a construction strategy in which hyperedges are obtained from canonical coherence (caCOH), an extension of coherence that estimates coupling between multidimensional signal spaces. To ...
Added: August 18, 2026
Alena Bernyukevich, / Series WP BRP "Basic research program". 2025.
This essay explores the complex issue of determining the appropriate level of risk when implementing innovations within organizations. While innovation is widely recognized as a cornerstone of competitiveness, growth, and sustainability, excessive or poorly managed risk can lead to significant challenges. The discussion highlights key factors influencing acceptable risk levels, including alignment with corporate goals, ...
Added: August 17, 2026
Badarin A., Ratnikov F., Andreev A., European Physical Journal: Special Topics 2026 P. 1–10
EEG recordings are often affected by the loss or corruption of individual channels due to electrode detachment, poor scalp contact, or external interference. Such channels must be accurately reconstructed before further analysis. In this study, we investigate Next-Generation Reservoir Computing (NG-RC) as a data-driven approach for reconstructing corrupted EEG channels and compare its performance with ...
Added: August 12, 2026
A. Radygina, S. Kulikova, Herald of the Russian Academy of Sciences 2025 Vol. 95 No. 6 P. 963–970
Musical training has a significant impact on brain organization, leading to functional and structural
adaptations that enhance auditory, visual, motor, and cognitive processes. This study investigates how
extensive musical training shapes functional brain connectivity by comparing professional musicians and
non-musicians. Using EEG phase-locking value (PLV) analysis, we examined neural synchronization across
alpha, beta, and gamma frequency ranges during music ...
Added: August 5, 2026
Mikhaylets E. V., Razorenova A. М., Chernyshev V. L. et al., Scientific Reports 2026 Vol. 16 Article 23560
Meditation offers a naturalistic paradigm for studying introspection, yet the neural dynamics of advanced tantric practices remain largely unexplored. Buddhist Highest Yoga Tantra (BHYT) comprises a sequence of eight dissolution stages culminating in the “clear light” state. We recorded EEG during eyes-closed BHYT meditation performed in monasteries and hermitages (51 sessions from 36 male practitioners; ...
Added: July 29, 2026
Chinn L., Momotenko D., Сукманова А. А. et al., Cortex 2023 Vol. 161 P. 93–115
Individuals raised in institutionalized care settings are more likely to demonstrate developmental deficits than those raised in biological families. One domain that is vulnerable to the impoverished environments characteristic of some institutionalized care facilities is language development. We used EEG to assess ERPs and source-localized event-related spectral perturbations (ERSPs) associated with semantic processing at different levels of picture-word conflict and low ...
Added: June 29, 2026
Alenina E., Kristina Terenteva, Kosonogov V., Frontiers in Neuroscience 2026 Vol. 20 Article 1837154
Anxiety, characterized by pervasive feelings of nervousness and worry, may differentially impact cognitive problem-solving across various domains, including spatial and social contexts. This study investigates the relationship between distinct types of anxiety and cognitive performance, aiming to elucidate the underlying neural mechanisms involved. Sixty participants (54 females, Mage = 22.46, SD = 4.50; 6 males, ...
Added: June 19, 2026
Gurkov I. B., Kossov V. V., Filinov N. et al., / NRU Higher School of Economics. Series MAN "Management". 2026. No. N/A.
This research note is devoted to assessing the socioeconomic impact of sanctions of sanctioned countries and uses the data on Russia in 2022-2024. We use for the analysis four fundamental socioeconomic parameters-the expected length of life of males at birth, the misery index (Okun's index), the level of Gross Domestic Product at purchasing parity prices, ...
Added: June 11, 2026