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Фольклорное брендирование городов в цифровом пространстве: городские легенды Санкт-Петербурга
Креативные индустрии. 2025. Т. 1. № 3. С. 10–15.
The study examines the strategies for disseminating St. Petersburg's urba klore in a digital environment and evaluates the representation of various plots i official, tourist, and social network spaces. The approach to folklore branding of cities through storynomics considers narrative a key tool for attracting tourists. The narrative potential of urban folklore provides trends in the prevalence of folklore plots in the main annels of digital communication and prospects for their integration into the turism promotion strate.
Language:
Russian
Keywords: контент-анализтерриториальный брендингcontent analisysгородской фольклорurban folkloreГородские легендыUrban legends territorial branding
Publication based on the results of:
Tsygunova M., Вестник Томского государственного университета 2026 № 525 С. 56–66
This article examines examples of metaphorical creativity in the works of contemporary American writer Chuck Palahniuk, particularly in the context of describing psychoemotional states. The study examines twenty-six works by Palahniuk (twenty-three short stories and three novels) and identifies examples of metaphorical creativity in the conceptualization of mental states. The analysis focuses on Palahniuk's unconventional ...
Added: August 31, 2026
Chernov A., Философические письма. Русско-европейский диалог 2026 Т. 9 № 2 С. 217–230
This publication introduces a previously unpublished note by prominent conservative thinker and diplomat Alexandru Sturdza, "The Application of the Holy Alliance to the Current Situation," written in October 1820. The document emerged in the context of an acute crisis of the Vienna system caused by a wave of revolutionary uprisings in Southern Europe (Spain, Portugal, ...
Added: August 31, 2026
Tulyakov D., Professional Discourse & Communication 2026 Vol. 8 No. 3 P. 114–130
Although epistemic stance in academic discourse has been extensively researched
in linguistics, relatively little is known about diachronic change and variation in its expression
across disciplines, and still less about the grant proposal abstract, a genre produced under strong
promotional pressure. The present paper addresses this gap by testing whether the widely reported trend towards research “hype” is ...
Added: August 30, 2026
Павел Успенский, Новый мир 2026 № 5 С. 181–192
This paper is devoted to the influence of Chodasevič’s poetic technique on Mandel´štam’s poetry. In this work we make an attempt to analyze Mandel´štam’s late Novye stichi (“Ne govori nikomu…”, “Kuda kak strašno nam s toboj…” and “My s toboj na kuchne posidim…”), which are connected to each other through the theme of fear. From ...
Added: August 30, 2026
Uspensky P., Горький 2026 № 28.05.
During the Soviet period, Vladislav Khodasevich’s poetry was not widely known, yet his poems had a significant influence on many writers, including the front-line poet Yevgeny Vinokurov. On the occasion of the 140th anniversary of Khodasevich’s birth, Pavel Uspensky, Professor at the School of Philology of the Faculty of Humanities at HSE University, wrote specially ...
Added: August 30, 2026
М.: Редакция Елены Шубиной, 2026.
This volume brings together two novels by Avdotya Yakovlevna Panaeva (1820–1893), Trifles of Life (1854) and A Woman’s Lot (1862), neither of which has been republished since its first appearance. At a time of sweeping social change, Panaeva offered a unique perspective on the “woman question.” Her novels portray remarkable women whose right to happiness ...
Added: August 30, 2026
Павлина С. Ю., Милащенко Н. Г., Дискурс профессиональной коммуникации 2026 Т. 8 № 3 С. 40–65
Verbal and visual metaphorical and metonymic images are key instruments of political satire, enabling the concise and expressive conveyance of evaluative attitudes toward socio-political realities. However, the multi-level mechanism of creating and decoding such figurative constructs in polycode cartoon texts has not yet received a systematic account. The aim of this study is to identify ...
Added: August 30, 2026
Павлина С. Ю., Милащенко Н. Г., Дискурс профессиональной коммуникации 2026 Т. 8 № 3 С. 40–65
Verbal and visual metaphorical and metonymic images are key instruments of political satire, enabling the concise and expressive conveyance of evaluative attitudes toward socio-political realities. However, the multi-level mechanism of creating and decoding such figurative constructs in polycode cartoon texts has not yet received a systematic account. The aim of this study is to identify ...
Added: August 29, 2026
Tikhomirova A., Professional Discourse & Communication 2026 Vol. 8 No. 3 P. 66–84
Given China’s rise as the world’s leading automotive producer and the radical
transformation of the Russian market, societal acceptance of new market entrants remains a dif
ficult communicative task. Against the backdrop of growing sales and persistent consumer am
bivalence, this study examines how Russian consumers discursively construct, challenge, and
renegotiate the legitimacy of Chinese automobile brands in online ...
Added: August 28, 2026
Fedorov D., Acta Linguistica Petropolitana. Труды института лингвистических исследований 2026 Т. 22 № 1 С. 134–166
The article addresses verbs of the semantic field of change in Serbian which is covered by various derivates of the Proto-Slavic *-měn. Starting with perfective verbs of change (izmeniti, promeniti, zameniti, smeniti, razmeniti etc.), the article moves to imperfective verbs, separately discussing verbs prefixed with iz-. While the perfective verb izmeniti is primarily used to ...
Added: August 28, 2026
Kolmogorova A., Явшиц Е. В., Сугян А. Х. et al., Вестник Новосибирского государственного университета. Серия: Лингвистика и межкультурная коммуникация 2026 Т. 24 № 1 С. 113–127
Технологии автоматического распознавания речи (АРР) к настоящему моменту стали базовым компонентом бэкенд-инфраструктуры различных голосовых и когнитивных ассистентов, обеспечивая доступ пользователей к коммерческим сервисам и государственным платформам. Однако из-за неравномерного распределения данных, на которых модели АРР обучаются, острой становится проблема предвзятости моделей при работе с атипичной речью. Цель исследования заключается в оценке качества распознавания и сравнении ...
Added: August 28, 2026
Мн.: Нацыянальная бібліятэка Беларусі, 2026.
Зборнік змяшчае матэрыялы VI Міжнароднай навуковай канферэн цыі, прысвечанай 395-годдзю з дня нараджэння Сімяона Полацкага і 30-годдзю Музея-бібліятэкі Сімяона Полацкага. Канферэнцыя адбылася ў лістападзе 2024 г. у Нацыянальным Полацкім гісторыка-культурным музеі-запаведніку. ...
Added: August 28, 2026
Academic Studies Press, 2026.
This volume is a product of the conference “Proizvodstvo, Dokumentatsiia, Interventsiia. Proizvedeniia iskusstva v usloviiakh neofitsial'noi sovetskoi kul'tury 1960-80-kh gg.” (Production, Documentation, Intervention. Works of art in the conditions of unofficial Soviet culture, 1960s-1980s), organized by Ilja Kukuj and Brigitte Obermayr at Munich University (LMU) in November 2018. The conference was financed by Professor Riccardo ...
Added: August 28, 2026
Krasnov M., Труды по интеллектуальной собственности 2026 Т. 56 № 1 С. 8–28
Method of quantitative analysis was used to analyze the array of decisions of the Constitutional Court of the Russian Federation adopted in 1995–2025 in cases in which various issues related to education were considered. In total 209 decisions, resolutions and definitions were identified, which somehow affect Article 43 of the Constitution of the Russian Federation (the right to education). However, only 127 ...
Added: March 24, 2026
Klimov I., Социология: методология, методы, математическое моделирование 1998 № 10 С. 5–27
Using the example of studying the audience of M.Shcherbakov, a bard working in the genre of an author's song (Russian singer-songwriter tradition), the strategy of integrated use of the semantic differential methodology and content analysis techniques is shown. This approach allowed us to apply the principles of typologization based on both the objective characteristics of ...
Added: March 20, 2026
Kuziner E., Chernysheva N., Социологические исследования 2026 № 2 С. 99–110
The article examines the forms of creativity available to young people in two cities of the North Caucasus – Nalchik and Pyatigorsk – against the background of a persistent tension between territorial branding for tourism and the preservation of local authenticity. The theoretical framework draws upon debates on the “creative city” (S. Sassen, S. Zukin, ...
Added: March 17, 2026
Savinskaya O., В кн.: Практики анализа качественных данных в социальных науках. 2-е изд.: М.: Издательский дом НИУ ВШЭ, 2025. С. 99–117.
Определение метода качественного контент-анализа . История развития метода. Понятие нереактивных данных. Сравнение качественного и количественного контент-анализа: сильные и слабые стороны. Общие характеристики данных для качественного контент-анализа. Особенности проведения качественного контент-анализа на современном этапе. Позиционирование метода в современном качественном анализе текстов. Методика качественного контент-анализа. Стратегии моделирования выборки текстов. Кодировочный лист. Первичная операционализация понятий. Итерационность процесса анализа. ...
Added: February 24, 2026
Sokolshchik L., Yanikeeva I., Торопчин Г. В., Вестник Российского университета дружбы народов. Серия: Международные отношения 2025 Т. 25 № 3 С. 469–484
The issue of information and communication technology (ICT) security is becoming increasingly important in the context of international relations and foreign policy. In the present study, the authors analyze the discourse of the Joseph Biden administration in the field of international ICT security in the Latin American dimension, with the aim of identifying the underlying ...
Added: October 7, 2025
Новгородов Е. А., Мониторинг общественного мнения: Экономические и социальные перемены 2025 № 4 С. 120–137
На фоне роста популярности видеоигр изменяется отношение к ним в публичном дискурсе власти ― от критики и обвинений в пропаганде насилия к признанию их пользы для воспитания молодежи и других социально одобряемых эффектов. К главным признакам этой комплексной трансформации можно отнести звучащие с высоких трибун заявления о необходимости финансовой поддержки разработчиков отечественных видеоигр в целях ...
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Михайловская В. А., Кашкина А. А., Паршакина Т. А. et al., Фольклор и антропология города 2025 Т. 7 № 2 С. 96–122
This study examines the competing and coexisting narratives about the past of the territory where the Skolkovo Innovation Centre is located. The authors analyze the intersections and contradictions between the public image of Skolkovo as a project built “from scratch” and a locally preserved alternative narrative maintained by residents
and employees of the Research Institute of ...
Added: August 17, 2025
Кучеров М. Ю., Вохминцев И. В., Кравчук И. Д. et al., Вестник МГИМО Университета 2023 Т. 16 № 4 С. 72–90
Прошедший в марте 2019 г. транзит власти от Н. Назарбаева к К.-Ж. Токаеву воспринимался как продолжение политики первого президента Казахстана. Однако политический кризис в январе 2022 г. обнулил такие оценки, что вызвало интерес к внешнеполитической ориентации Казахстана в период президентства К.-Ж. Токаева. На какие страны ориентируется Астана под руководством нынешнего президента – исследовательский вопрос текущей ...
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Agadzhanyan A., Chernobay E., Мир психологии. Научно-методический журнал 2025 № 1(120) С. 312–333
Values form life strategies and regulate people's behavior, starting from early childhood, which emphasizes their importance in the educational process. This work focuses on reviewing existing classifications and identifying the most frequent values, which is an important step towards understanding their role in education. The study used a content analysis method based on manifest coding ...
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Минец Д. В., Chernobay E., Мир психологии. Научно-методический журнал 2024 Т. 117 № 2 С. 253–268
In the study, we analyze the content of educational tasks in European school textbooks on the native language with the focus on motivational design. The study covers various aspects of using texts and exercises that are aimed at stimulating student motivation and interest in learning their native language. The analysis results allow to identify some ...
Added: April 25, 2024
Glushkov A., Козлова К. О., Ismakaeva I., Гуманитарные исследования в Восточной Сибири и на Дальнем Востоке 2024 № 1 С. 75–84
The resettlement program in the post-war USSR implied the creation of conditions for mass voluntary migration to the regions that were in dire need of labor. However, despite the benefits provided to migrants, their flow did not always satisfy the needs of collective farms, lumber camps and other enterprises. Under these conditions, the importance of ...
Added: March 17, 2024