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Management of Price Discounts in Retail Trade Networks
P. 522–527.
Semakov S., Semakov A.
We consider the problem of managing price discounts for seasonal goods in retail trade networks. Our goal is to sell all the seasonal goods planned to sell by the end of the season, and get the most sales revenue. The original algorithm of discounts formation is proposed. The algorithm is based on tracing of actual sales and their subsequent comparison with planned sales. We give examples of practical use of the proposed algorithm in a large retail trade network consisting from several hundreds stores.