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Развитие факультета менеджмента НИУ-ВШЭ – Нижний Новгород, на основе стратегического анализа
-The major directions of development of modern higher education is the intellectualization of the training content , the introduction of new forms of learning , creating conditions for the development of their students' creativity. Ultimately , these measures are aimed at training highly qualified specialists who will be able to in a modern market economy, increased competition in the labor market successfully solve the problem of their employment.
Talking about the market of educational services in Nizhny Novgorod , it's worth noting that universities are competing in different areas of educational programs and specialties. In this connection we should not talk about competition between universities , as competition between faculties that act independent market units.
In a competitive environment between departments , there is borrowing , copying competitive advantage over each other, which , of course, contributes to the average level of educational services , but at the same time leads to the loss of leading positions faculties to their averaging. Thus, for the Faculty of Management HSE - Nizhny Novgorod , which is a major " player" in the market of educational services in the field of managerial areas important to develop your own strategy .
To identify the main problem fields , existing faculty and develop a unique strategy of its development, in November 2012 a questionnaire was designed and conducted a survey among students, which was attended by 173 people .
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