The article describes the methodology of rhetorical deconstruction of social problems which was worked out in sociology. The potentialities of its use in the analysis of television programs are shown by the example of one issue of talk show «Gordon Kihot» dedicated to the phenomenon on of glamour.
The article examines the problems of defining the term computer simulations of scientific experiments. The first part analyzes the original method for classifying variations of terms proposed by Duran as the most successful for demonstrating significant existing contradictions among philosophers regarding the place and role of computer simulations in the philosophy of science. In the second part of the article, the term itself is formulated by the author through the identification of the main features of computer simulations as a result of studying the nature of experimental data as transferring traces of an experiment from a graphematical space to a representative one. Following the concept of transposition, the author derives a relevant term from the essence of computer simulations revealed by him, claiming a new epistemological significance for such kind of scientific experiments for the philosophy of science.