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Regular version of the site

Book chapter

Planning sales and production using Big Data technologies

С. 356-361.
Vitaliy C., Жукова Л. В., Lychagin K., Ageykin M.

By planning production and marketing strategy it is necessary to find the balance between customer’s preferences and manufacturability. It is very important to understand the manufacturer-vendor chain, i.e. to avoid over/underproduction, oversupply and shortage of goods. In order to solve this problem it is required to collect and process a great volume of different data both from open sources and from the customer. This article shows you the Big Data Technology solution experience.