The paper is aimed at assessing the regulatory impact of the new trade law (2009). A standardized data survey is used for revealing market sellers that may gain from the introduction of the trade law. 512 filled questionnaires were collected from the managers of chain stores and their suppliers in fi ve big cities of Russia in November-December 2010. Federal Anti-Trust Service statistics is used to examine the scale and dynamic of regulatory impact on the trade law enforcement. The author concludes that the initial effects of the trade law do not correspond to the declared goals. At the same time, the market sellers confront with the additional transaction costs of administrative control, prosecutions and fi nes due to the extended prerogatives of the anti-trust authorities.
The paper estimates the first consequences of the new Trade Law aimed at restoring a «balance of market power» in retailer-supplier relationships. Empirical data were collected in November-December 2010 from the grocery sector and home electronic appliances sector. 512 filled questionnaires were received from managers of retail chains and their suppliers in five Russia’s cities. The author argues that proclaimed goals of the Trade Law have not been achieved. Contract relationships have not changed for three quarters of retailers and suppliers. There are no significant effects on conditions of market entry, frequency of vertical restraints, and general estimations of the level of contract requirements.