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Regular version of the site

Book chapter

Communicative Behavior Types of New Media Users

P. 160-181.
Pilgun M. A.
This article analyzes the most common user communicative behavior models in the Russian-speaking new media. The method of coordinated management of meaning (CMM, by B.Pearce and V. Cronen) serves as the methodological basis for this research. As part of the research plan, a 500 respondent survey was conducted. The survey results highlight the most actively used blogging services and make it possible to analyze 135 blogs ( 27 of each type) and to identify five Russian blogosphere communication models. The study finds that the dominant communicative strategy of current web space is dialogical.

In book

Communicative Behavior Types of New Media Users
Edited by: E. Vartanova. M.: Faculty of Journalism, Lomonosov Moscow State University, 2014.