The development of the ideas of argumentation in the Ancient World was closely connected with the formation of logic as a science of thinking, as well as the development of oratory. The presence of constant rhetorical practice, during which the most effective methods of persuading speech influence were developed, stimulated the development of similar ideas of argumentation in the West and in the East, despite a different understanding of anthropological perspectives in ancient and eastern philosophical traditions. Today, the teachings on argument, public speaking and proof, created in antiquity, are regarded by researchers as the beginnings of a theory of argumentation.
The detailed review of the historical features of the development of insurance, insurance of modern terminology, as well as the functions, principles and security features; We analyzed the modern types of insurance with an emphasis on the nuances of the contractual relationship, given their different classifications; given the characteristics of financial and economic bases of insurance activities; described by the tariff policy of the insurer with a slight indentation in the actuarial calculations; and also shows the types of formed insurance reserves and characteristics of the investment policy of the insurance organization. Particular attention is given to the practical side: a huge database of abstracts on topics challenges, opportunities to create business process and conduct SWOT-analysis for the insurance company, as well as the decision of cases. The content of the textbook meets the current requirements of the Federal state educational standard of higher education. For bachelors and masters students of the educational program "Economy". The textbook is of interest not only to students, but also those interested in this kind of activity as insurance.