In the textbook the basic model of the psychology of subjective semantics and psychosemantics are described and compared.Tthe 20 methods (with modifications) of researching and describing оf values and system values are described. According to the latest requirements of the Federal state educational standard of higher education. The textbook is designed for students and professionals, psychologists, sociologists, philologists, linguists, mathematicians, programmers, developers of artificial intelligence and philosophers.
The textbook discusses methods, tools (mathematical, information), procedures, individual and group technologies for the development and adoption of managerial decisions. As a result of studying the textbook, students will be aware of the decision-making process in organizations, its characteristics and approaches to assessing effectiveness. The publication contains reading materials, problem situations that will help learners better understand the theoretical material.