Global Trends in Museum Diplomacy traces the transformation of museums from publicly or privately funded heritage institutions into active players in the economic sector of culture. Exploring how this transformation reconfigured cultural diplomacy, the book argues that museums have become autonomous diplomatic players on the world stage. The book offers a comparative analysis across a range of case studies in order to demonstrate that museums have gone global in the era of neoliberal globalisation. Grincheva focuses first on the Solomon R. Guggenheim Foundation, which is well known for its bold revolutionising strategies of global expansion: museum franchising and global corporatisation. The book then goes on to explore how these strategies were adopted across museums around the world and analyses two cases of post-Guggenheim developments in China and Russia: the K11 Art Mall in Hong Kong and the International Network of Foundations of the State Hermitage Museum in Russia. These cases from more authoritarian political regimes evidence the emergence of alternative avenues of museum diplomacy that no longer depend on government commissions to serve immediate geo-political interests. Global Trends in Museum Diplomacy will be a valuable resource for students, scholars and practitioners of contemporary museology and cultural diplomacy. Documenting new developments in museum diplomacy, the book will be particularly interesting to museum and heritage practitioners and policymakers involved in international exchanges or official programs of cultural diplomacy.
Miscommunicating Social Change analyzes the discourses of three social movements and the alternative media associated with them, revealing that the Enlightenment narrative, though widely critiqued in academia, remains the dominant way of conceptualizing social change in the name of democratization in the post-Soviet terrain. The main argument of this book is that the “progressive” imaginary, which envisages progress in the unidirectional terms of catching up with the “more advanced” Western condition, is inherently anti-democratic and deeply antagonistic. Instead of fostering an inclusive democratic process in which all strata of populations holding different views are involved, it draws solid dividing frontiers between “progressive” and “retrograde” forces, deepening existing antagonisms and provoking new ones; it also naturalizes the hierarchies of the global neocolonial/neoliberal power of the West. Using case studies of the “White Ribbons” social movement for fair elections in Russia (2012), the Ukrainian Euromaidan (2013–2014), and anti-corruption protests in Russia organized by Alexei Navalny (2017) and drawing on the theories of Ernesto Laclau, Chantal Mouffe, and Nico Carpetntier, this book shows how “progressive” articulations by the social movements under consideration ended up undermining the basis of the democratic public sphere through the closure of democratic space.
The author teaches to awaken creativity in oneself, using emotions as a factor of motivation, explains the concept of critical thinking, gives the reader tools to add / edit publications to increase the clarity and rationality of their own judgments, and also shows where a particular theory is applicable
This textbook is intended for in-depth study of the history of marketing communications by students enrolled in the educational direction "Advertising and Public Relations". It may also be of interest to university students studying the History of Communication, Communicology, Marketing History in other educational areas. The authors tried to present the history of advertising both as the history of a significant social institution, and as the history of a particular area of professional activity. The textbook highlighted the main and additional texts, given the methodological apparatus for each topic. The textbook contains many illustrations.
The New Russian Encyclopedia is a fundamental reference publication in 18 volumes that characterizes nature, population, economy, history, science, art, technology and other important aspects. Contains about 60,000 articles, about 30,000 biographies, about 15,000 color illustrations, maps, charts, diagrams, tables. Leaves since 2003.