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Regular version of the site

Book

Advances in Hospitality and Tourism Marketing & Management

Corfu: 2012.
Academic editor: E. Christou, D. Chionis, D. Gursoy, M. Sigala.

Exploiting recent marketing and management advances is a significant challenge for all stakeholders in the private or the public sector and has been strongly linked with success. The world is changing constantly, and the impacts of change are critical for tourism, travel and hospitality. Success may generate even more advances, both at macro-environmental and micro-environmental level. Advances in hospitality, tourism and travel can also be seen as a constant revolution, having an impact on political, social, cultural, technological and economic environments.

Chapters
Advances in Hospitality and Tourism Marketing & Management