Beyond frames. Dynamics between the creative industries, knowledge institutions and the urban context
This book is a collection of the most recent research om the Cultural and Creative Industries (CCIs). All of the contributions are written by pioneers within their own fields and all have an international orientation. The book was the basis of discussions at the international research conference in Antwerp that was held on 22-23 May 2014, the third conference on the Cultural and Creative Industries that the University of antwerp, the Antwerp Management School and the HKU University of the Arts Utrecht organized together (Annick Schramme)
A new model of cultural policy is currently being developed in Russia, under which creative and cultural industries are becoming more involved in business. Traditional cultural institutions and new creative industries seek to gain stable income, which can only be provided by commercial activity. From this perspective, a study on art university students’ perceptions of entrepreneurship is highly topical.
The theoretical background of the study is based on competence theory, comprising components of entrepreneurial knowledge and experience, motivation, and business capabilities as well as the educational forms of acquiring these. The empirical part consists of an expert survey and a survey of more than 100 art university students that was organised by the Laboratory of the Economics of Culture.
The findings of the study enabled us to do the following:determine the willingness of creative graduates to run their own businesses in creative industries (CI); produce information about and understanding of the main features and difficulties of business activities in creative industries from students’ points of view; analyse the entrepreneurial education provided at universities and other educational programs for creative start-ups; identify current innovations in educational institutions to reduce the gap between CI needs and the low level of business training of graduates; and discuss the main trends and objectives in designing educational models and other support measures for creative entrepreneurs in St. Petersburg.