In this article, the authors consider the peculiarities of tourists' requests concerning food during rest. A portrait of a modern tourist is presented, and a conclusion is made that healthy food is becoming more and more popular. A modern tourist is quite demanding (you can even say spoiled) person. Especially bright these features of the traveling began to manifest in the last 10-15 years. People are no longer just contemplating new places, the environment, local culture and customs, they want to receive an increasing package of emotions and impressions. An important place in this matter is the food of tourists. Currently, the issue of nutrition is one of the top priorities among tourists when choosing a particular city or resort for recreation. The authors note the difficulties and dangers faced by tourists in other countries when choosing food and food. In conclusion, the authors come to the conclusion that the development of tourism can be more intense with a high level of development of the food industry and, in particular, the local cuisine based on the principles of healthy, low-calorie nutrition.
The article considers some territorial aspects of development of labor migration of the population within the Republic of Tatarstan. We showed the mechanism of attracting and using foreign labor in the region. We studied the factors influencing the use of foreign labor. We paid special attention to the influence of foreign labor migrants employed in the Tatarstan labor market on national security. We identified the most significant problems of ensuring national security in the region during this study. We explored how the migration processes taking place in Russia actively influence the change in the national composition of the population by the example of the Republic of Tatarstan. We showed the factors influencing the migration movement of the population. Taking into account the current trends in the demographic development of the population, the forecast data of the future ethnic composition of the Republic of Tatarstan are presented by 2030. The paper shows how the effective use of own labor resources is complicated by the low territorial mobility of the population of the Republic. In the paper, we studied the dependence of the dynamics of the number of labor resources on the ratio of different nationalities to the population of the republics and their reproduction regimes. To increase the efficiency of attracting and using foreign labor, we presented the necessary recommendations.
In this article compliance of the higher education institutions websites of physical culture to the principles and requirements of availability including to athlete students with limited health opportunities (further - OVZ) is considered. The research was conducted on the basis of the provisions offered by developers "Guides to Ensuring Web content availability of WCAG 2.0" and the test leaf created on the basis of state standard specification 52872-2007 accepted on January 1, 2009 in the Russian Federation "Internet resources: requirements of availability to visually impaired persons" (<http://www.tehlit.ru/Pages/44122.htm>) (requirements of availability to visually impaired persons, n. d), (Guide to ensuring web content availability of WCAG 2.0, n. d). WCAG 2.0 regulates use of all latest web technologies, taking into account all known physical, mental and technical restrictions of users which can interfere with access to information, for such users and which all developers of all websites need to consider without exception (G3ict White Paper - Web Accessibility Policy Making, n. d), (Wadhwani, n. d), (Web Content Accessibility Guidelines (WCAG) 2.0, n. d), (Beginners. The international standard of web content availability of WCAG 2.0 and the recommendation about development of qualitative websites of public institutions taking into account requirements of availability to Disabled people, 2010). The state standard specification 52872-2007 standard provides need of respect for standards of availability to blind users all Russian-speaking electronic resources the Internet (requirements of availability to visually impaired persons, n. d). As a result of the carried-out monitoring the numerous facts of discrepancy of the studied websites of higher education institutions of physical culture to the principles and requirements of availability, including to persons with limited health opportunities were elicited. We offered the additional practical recommendations submitted on increase in availability of the websites to persons with OVZ.
The article discusses the steps and rules of creation of territorial brands in modern conditions. The author shows the peculiarities of formation of urban brands and their main components. It is noted that the creation of territorial brands is a long creative process, requiring considerable investment, but giving the appropriate returns in the form of increased fiscal revenues from the development of tourism in the region. Much attention is paid to the formation processes of territorial brands and co branding on example of Republic Tatarstan and of Kazan. The role of territorial branding in the development of various types of tourism on the territory of the Republic of Tatarstan. Thus, the article concludes that the formation of the modern territorial brands can give, ultimately, a greater return in the form of the creation of an effective tourist destination in the region. Moreover, this positive experience in the near future can be successfully used not only in Tatarstan, but also in other regions of the Russian Federation.