• A
  • A
  • A
  • ABC
  • ABC
  • ABC
  • А
  • А
  • А
  • А
  • А
Regular version of the site
Of all publications in the section: 17
Sort:
by name
by year
Article
Эльканова Е. М. Известия Санкт-Петербургского государственного экономического университета. 2016. № 3 (99). С. 171-175.

In the article, approaches towards pulsating organizations management in terms of building teams are revealed. Author of the article studied teambuilding problem within various team management practices on different festivals cases in St. Petersburg. The major challenges, which are faced by managers, were identified. These issues are imposed by festival pulsating nature.

 

Added: May 24, 2016
Article
Хон О. Д. Известия Санкт-Петербургского государственного экономического университета. 2013. № 3. С. 133-136.

The article deals with corporate loans: securities lending, mortgage and pledge of movables. Analyzes the constructive questions of corporate loans. 

Added: Sep 27, 2016
Article
Хорева Л. В., Трабская Ю. Г., Зеленская Е. М. Известия Санкт-Петербургского государственного экономического университета. 2015. № 6 (96). С. 50-60.

The aim of this particular article is to study gastronomic branding as innovative technology of destination promotion on international tourist market. The questions of interrelation between gastronomy and tourism, role of gastronomy in tourist motivation, innovative approaches to gastronomic branding of destinations are examined. Classification of gastronomic brands according to level of goods export is presented; the influence of gastronomic branding on the entire destination brand is analyzed.

Added: Dec 13, 2015
Article
Швец С. К. Известия Санкт-Петербургского государственного экономического университета. 2015. № 5. С. 72-77.

In the article analysis of metrics for risk assessment in non-financial companies. Indentified key determinants of cost metrics RiskMetrics, CorporateMetrics and Stress-testing. The methodical aspects of development in risk assessment using simulation (Monte-Carlo).

Added: Mar 12, 2016
Article
Багиев Г. Л., Серова Е. Г. Известия Санкт-Петербургского государственного экономического университета. 2017. Т. 2. № 1(103). С. 94-100.

The paper uncovers the causes and consequences of insufficiency of mathematical competence of marketers in solving problems concerning providing consumers with tangible and virtual values. It focuses on the issues of curriculum improvement and increasing of mathematical awareness of marketers. The paper pays attention to the scarcity of methodological and educational literature devoted to the using of mathematics for solving tasks of organization and management of marketing activity. The textbook "Methods and models of social and economic forecasting” is also discussed. 

Added: Jun 12, 2017
Article
Корелина А. С., Ойнер О. К. Известия Санкт-Петербургского государственного экономического университета. 2015. № 6 (96). С. 84-91.

Currently, the concept of consumer engagement in value co-creation (CEVCC) has been widely covered in the marketing literature. The attention to this topic is caused by business needs to find new ways of value creation and its offering to customers. In this paper, we investigate CEVCC in the hotel industry in Moscow. Based on this research a conceptual model describing the relationship between the consumer engagement in the value co-creation and customer satisfaction and loyalty was developed. This relationship was considered through a prism of customer experience, taking into account various forms of co-creation activities in the hotel industry. Content analysis of tourist comments in social media related to hotels in Moscow was conducted.

Added: Nov 16, 2015
Article
Загороднова Е. П., Шевченко М. А. Известия Санкт-Петербургского государственного экономического университета. 2015. № 3 (93). С. 35-46.

The approach of  project management maturity assessment, which was adapted to the specific of commercial bank activity, has been developed throught the diagnostic of intellectual capital in this paper as a factor of achievement  commercial banks' business targets. The stepwise plan (insrtuction) was outlined for identifying the ability of commercial bank to realize complex projects, which fully correspond to the actually strategy.

Added: Feb 15, 2016
Article
Гордин В. Э., Хорева Л. В., Дедова М. А. Известия Санкт-Петербургского государственного экономического университета. 2015. № 5 (95). С. 56-65.

The article deals with application of stakeholder theory to management of cultural events, in particular to service management of cultural festivals. The empirical part of the research is based on experience of Russian and foreign festivals. Based on the results of empirical research authors develop a method of dual behavior of stakeholders as an effective tool for perfection of management system of cultural festivals’ services and enhancement of their positive impacts. 

Added: Jan 29, 2016
Article
Швец С. К. Известия Санкт-Петербургского государственного экономического университета. 2015. № 6. С. 33-40.

The article presents the analysis of the measures of risk non-financial company. Identified key risk metrics. If justified the use of EVaR models. Developed methodical recommendations on the use of EVaR in stress-testing company.

Added: Mar 12, 2016
Article
Швец С. К. Известия Санкт-Петербургского государственного экономического университета. 2014. Т. 6. № 90. С. 93-100.

The article discusses the methodological aspects of the development innovation foresight projects at the  level of corporate structures. Proposed model design foresight-based software-problem method. Developed algorithms for estimating promising research and development using systems criteria and tree “purpose–R&D–resources”.

Added: Mar 18, 2015
Article
Хорева Л. В., Шулятьева Ю. Д. Известия Санкт-Петербургского государственного экономического университета. 2017. Т. 3. № 105. С. 89-94.

Article provides analysis of commodification strategies applied by St. Petersburg museums. In particular, strategies of development of museum shops’ product are studied. Structure of shops’ assortment is explored with the help of tools developed specially for this research. There are strengths and weaknesses of museum activities on commodification of their collections that are outlined. Recommendations for various groups of stakeholders who take part in the commodification process are developed.

Added: Dec 1, 2017
Article
Летюхин И. Д. Известия Санкт-Петербургского государственного экономического университета. 2014. № 4. С. 38-44.

The article describes the reform of Russian Railways, analyzes the problems of reforming related with subsidiaries of JSC "Russian Railways" and with the transfer of the car fleet in private companies. In article suggests a decision of the problems that emerged in the process of reforming the sector, as well as the remaining unaffected by reforms.

Added: Oct 15, 2014
Article
Трабская Ю. Г., Чернова Е. В. Известия Санкт-Петербургского государственного экономического университета. 2015. № 1 (91). С. 52-59.

This paper reports on the research that analyses the key components of gastronomic brands as a means of enhancing the attractiveness of a tourist destination. Regional gastronomic Russian brands are studied to define the role that gastronomic brands play in a territory’s attractiveness. Then, the peculiarities of regional gastronomic brand formation in multicultural cities are examined. The authors identify methods of forming gastronomic brands based on the region’s cultural traditions.

Added: Dec 8, 2015
Article
Соболев А. И. Известия Санкт-Петербургского государственного экономического университета. 2018. Т. 4. № 112. С. 180-185.

 

The article covers risk management strategies in innovative companies of the IT sector of the economy under the increase of business uncertainty due to complex geopolitical factors.

Added: Aug 7, 2018
Article
Швец С. К. Известия Санкт-Петербургского государственного экономического университета. 2016. № 6(102). С. 29-41.

The article deals methodological aspects currency risk management non-financial company in conditions of uncertainty. The proposed economic mechanism of analysis and assessment of currency of RiskMetrics. The developed algorithm for risk assessment based on statistical modeling (Monte-Carlo). Consider a practical example of the calculation of the currency risk of the Group companies and their elimination with the use of derivative financial instruments.

Added: Feb 20, 2017
Article
Загороднова Е. П., Данчук Н. И. Известия Санкт-Петербургского государственного экономического университета. 2015. № 4 (94). С. 44-53.

Highly competitive environment and constrained resources raise requirements as pertains to selection of projects for the portfolio of diversified IT-companies. Nowadays,  vital task is to develope a business process that will guarantee efficient selection of  optimal projects for the company's portfolio in terms of its stretegic goals. The paper presents an original business process for selecting projects to the portfolio of a diversified IT-company that best meet its strategic goals in the context of constrained resources. In addition, the paper classifies projects implemented by IT-companies and suggests evaluation criteria for various project groups.

Added: Feb 15, 2016
Article
Харченкова Е. В. Известия Санкт-Петербургского государственного экономического университета. 2017. № 2. С. 161-164.

In the article on the basis of official data of state information analyzes patterns of management of the social and economic development of the Russian Far East and mostly the territories of priority development of the Russian Far East. Discusses the process of structural management and interaction of institutions to fulfill the strategy of innovation development of Russia till 2020.Innovations are an integral part of the break through effect as it was in China.

Added: Mar 27, 2017