Article
Систематизация лучших зарубежных подходов к реализации политики «мягкой силы»
Foreign policy uses a wide range of soft power policy instruments and models. It is thus useful to identify the best practices,
key tools and approaches that ensure the sustainability and coherence of policy, as well as the connecting elements that
allow a country to coordinate its foreign policy actions.
This article analyzes the experience of China, the United States, Germany, the United Kingdom and the European
Union in five areas: the promotion of language and culture; cooperation in the fields of education, science and technology;
business relations; public diplomacy; and official development cooperation.
The article is based on the expert survey conducted by National Research University Higher School of Economics
in December 2013. The sample includes experts of the international relations engaged in Russian foreign affairs, as well
as development cooperation. The results of the expert survey allowed to identify the tools ensuring the most impact and best
application of soft power in various socioeconomic and political conditions.
The identified tools are structured into a system of interconnected organizational forms with five areas or clusters of
influence. Key institutions acting in the five areas constitute the centres of sustainability of the respective clusters. Structural
cohesion is ensured by connecting elements such as regulatory frameworks, resources, coordination mechanisms, visa
regimes, and communication and public relations.
The article is devoted to describing the current language and media situation in Kazakhstan. The author focuses on the status of the Russian language, Russian speaking and Russian mass media as soft power instruments of Russian foreign policy in the post-Soviet space. The national language and information policies aimed at limiting Russia's influence is also considered.
This paper attempts to ascertain the role of public diplomacy in the East Asian region and focuses on the civilization potentials of Russia and China in the region. Dialogue of civilizations, based not on conflict of cultures, values, but on movement to mutual understanding, collaboration and even to the process of harmonization of civilization, is becoming a major requirement of our time. All efforts to solve difficult international problems by “hard power” are not successfully completed – use of military force provokes a counter response. In the light of this, the role of public diplomacy and foreign-policy propaganda is increasing. Despite the fact that the world’s financial and economic crises dispelled the myth of universality of the Western liberal-economic model, USA still continues to impose her ideology – “the new rules of the world ” – on the world. Under these conditions, Russia and China are facing a challenge – consolidating their positions in the world economy and politics. Nowadays, without doubts, both Russia and China are interested in the integration approach. This study explores the possibility of working out the paradigm of political and diplomatic cooperation between the two countries.
The present world order that restricts the possibilities of individual civilizations causes reaction from East-Asian and other developing countries. China in particular, is taking the lead among developing countries, disputing regional and recently global positions. While China assumes responsibility as a regional leader, Russia has interests in her age-old region – Commonwealth of Independent States.
This book offers a comprehensive comparative perspective on the increasingly significant development cooperation activities of the BRICS. Providing a powerful set of insights into the drivers for engagement within each country, it brings together leading experts from Brazil, Russia, India, China, South Africa and OECD countries. The authors review the empirical evidence for the BRICS’ modes of development cooperation and their geographical reach, and explore the historical background and patterns of international development engagement of each country. They also present a cutting-edge analysis of the broader geopolitical shifts, distinctive ideologies and normative discourses that are influencing and informing their engagement in increasingly ambitious joint projects such as the New Development Bank. This collection is essential reading for anyone seeking to understand the rapidly changing landscape of international development.
The book presents research of public diplomacy process in the Eurasian region.
With the space industry used as an example, the article explores the issues of evaluating the need for innovative personnel in high-technology areas. The possibilities of using the existing methodology in determining the need for highly professional staff are explored. The role of science and educational centers is analysed as being an effective organizational form in developing the innovative potential of labor market. Also, the suggestions are given about implementing a competency approach to education using the framework of educative science-industrial clusters.
Similar to the other BRICS countries (Brazil, China, India and South Africa), since 2007 Russia has been creating, or rather ‘re-creating’, an international development assistance programme and has become an active global development cooperation partner. While the Soviet Union was one of the largest donor countries in the world, Russian official development assistance, according to official government sources, increased more than eightfold in a decade, from US$100 million in 2004 to US$876 million in 2014. Russia consistently promotes cooperation for international development and the Millennium Development Goals (MDGs) in major global governance institutions. But to what extent is Russia’s international development assistance compatible with its international cooperation strategy and domestic development priorities?This chapter attempts to respond to this question by exploring the country`s development assistance policy in detail. After a brief background on the history of Russian and Soviet international development assistance, the authors examine (1) the normative and institutional framework and (2) the sector and country/geographic foci of Russia’s international development assistance.
At this stage, it may be hypothesized that there are three major factors that influence Russia’s choice of partner countries, areas of assistance and the domestic structures of assistance delivery: the choice is driven, first, by security concerns; second, by economic interests; and third, by existing commitments in multilateral organizations.
The article focuses on the new understanding in the system of international relations of mass media as the independent actors of world politics possessing its own soft power and the ability to influence soft power by other actors.
The article deals with the processes of building the information society and security in the CIS in accordance with modern conditions. The main objective is to review existing mechanisms for the formation of a common information space in the Eurasian region, regarded as one of the essential aspects of international integration. The theoretical significance of the work is to determine the main controls of the regional information infrastructure, improved by the development of communication features in a rapid process.The practical component consists in determining the future policies of the region under consideration in building the information society. The study authors used historical-descriptive approach and factual analysis of events having to do with drawing the contours of today's global information society in the regional refraction.
The main result is the fact that the development of information and communication technologies, and network resources leads to increased threats of destabilization of the socio-political situation in view of the emergence of multiple centers that generate the ideological and psychological background. Keeping focused information policy can not be conceived without the collective participation of States in the first place, members of the group leaders of integration - Russia, Belarus and Kazakhstan. Currently, only produced a comprehensive approach to security in the information field in the Eurasian region, but the events in the world, largely thanks to modern technology, make the search for an exit strategy with a much higher speed. The article contributes to the science of international relations, engaging in interdisciplinary thinking that is associated with a transition period in the development of society. A study of current conditions in their relation to the current socio-political patterns of the authors leads to conclusions about the need for cooperation with the network centers of power in the modern information environment, the formation of alternative models of networking, especially in innovation and scientific and technical areas of information policy, and expanding the integration of the field in this region on the information content.