Can CRM Flexibility Raise Bank Efficiency?
This paper summarizes practices of customer- driven services applied in the leading Russian bank to avoid the impact of financial sanctions (2014–2019). We show how economic sanctions and strict national policies triggered this bank to increase flexibility in customer care to attract more capital from their existing clients. The project comprised three stages: (1) to analyse requirements and to develop ‘‘as-is’’ state of processes; (2) to analyse best practices and to improve processes under the scope of flexibility and customer orientation; (3) to implement the new vision in ‘‘to-be’’ state and final verification. At the third research stage to assess the results of processes improvement in the bank within a year we have applied a set of methods based on data envelopment analysis which provides a multidimensional understanding of processes and new scopes of customer’s value profiles. We have found that process reengineering result could give the contribution already at the first month of implementation and argue the findings could be used to introduce flexible data-driven customer care and improve customer-related processes in organisations worldwide.
Process mining techniques relate observed behavior to modeled behavior, e.g., the automatic discovery of a process model based on an event log. Process mining is not limited to process discovery and also includes conformance checking and model enhancement. Conformance checking techniques are used to diagnose the deviations of the observed behavior as recorded in the event log from some process model. Model enhancement allows to extend process models using additional perspectives, conformance and performance information. In recent years, BPMN (Business Process Model and Notation) 2.0 has become a de facto standard for modeling business processes in industry. This paper presents the BPMN support current in ProM. ProM is the most known and used open-source process mining framework. ProM’s functionalities of discovering, analyzing and enhancing BPMN models are discussed. Support of the BPMN 2.0 standard will help ProM users to bridge the gap between formal models (such as Petri nets, causal nets and others) and process models used by practitioners.
This book constitutes the proceedings of the First Asia Pacific Conference on Business Process Management held in Beijing, China, in August 2013.
In all, 19 contributions from seven countries were submitted. Following an extensive review process by an international Program Committee, seven full papers and one short paper were accepted for publication in this book and presentation at the conference. In addition, a keynote by Wil van der Aalst is also included.
To large organizations, business intelligence (BI) promises the capability of collecting and analyzing internal and external data to generate knowledge and value, thus providing decision support at the strategic, tactical, and operational levels. BI is now impacted by the “Big Data” phenomena and the evolution of society and users. In particular, BI applications must cope with additional heterogeneous (often Web-based) sources, e.g., from social networks, blogs, competitors’, suppliers’, or distributors’ data, governmental or NGO-based analysis and papers, or from research publications. In addition, they must be able to provide their results also on mobile devices, taking into account location-based or time-based environmental data. The lectures held at the Third European Business Intelligence Summer School (eBISS), which are presented here in an extended and refined format, cover not only established BI and BPM technologies, but extend into innovative aspects that are important in this new environment and for novel applications, e.g., pattern and process mining, business semantics, Linked Open Data, and large-scale data management and analysis. Combining papers by leading researchers in the field, this volume equips the reader with the state-of-the-art background necessary for creating the future of BI. It also provides the reader with an excellent basis and many pointers for further research in this growing field.
Since their inception in 1962, Petri nets have been used in a wide variety of application domains. Although Petri nets are graphical and easy to understand, they have formal semantics and allow for analysis techniques ranging from model checking and structural analysis to process mining and performance analysis. Over time Petri nets emerged as a solid foundation for Business Process Management (BPM) research. The BPM discipline develops methods, techniques, and tools to support the design, enactment, management, and analysis of operational business processes. Mainstream business process modeling notations and workflow management systems are using token-based semantics borrowed from Petri nets. Moreover, state-of-the-art BPM analysis techniques are using Petri nets as an internal representation. Users of BPM methods and tools are often not aware of this. This paper aims to unveil the seminal role of Petri nets in BPM.
Key performance indicators (KPI) present an effective, high-precision framework for continuous monitoring of target achievements. The KPI framework has proved itself to be a functional tool within different economic sectors in series of large and mid-size companies. Notwithstanding all ad- vantages and effects of the implementation of KPI framework, it cannot be used for assessment and monitoring of operational risk level that was accepted for achievement of defined targets. Switching towards a risk-balanced approach in process management requires the definition and implementation of framework for monitoring the compliance of company risk-profile with its risk-tolerance. This requirement results in a key risk indicators KRI framework. The article provides an example of deve- loping a set of KRI for internal information system.
The article describes the features of an enterprise’s business process management that concerns ad-hoc processes. The analysis of the possible implementation problems in ECM system is shown and ways of overcoming.
This article is devoted to study of management evolution in approaches for Business Process Management (BPM). Research is based on the taking into account 2 factors: standardization of approaches for BPM; and scope of enterprise as reflexive management. Authors used own consulting experience and intermediate results of the scientific researches carried out in State University HSE.
Building long-term customer relations plays a pivotal role in contemporary management practice. Customer relationship management process in a company involves various different actors ranging from top management to line-level employees. One of the key areas of it is related to the utilization of corporate CRM system which serves as crucial information source in providing better customer insight. This article explores directions for improving the use of CRM system through analyzing the gaps between its perception by managers and sales representatives in a multinational pharmaceutical company. The field research is based on a quantitative data from online questionnaires. The sample consists of 219 representatives based in four emerging markets. These initial findings could be useful for other pharmaceutical companies in emerging markets.
The paper examines the structure, governance, and balance sheets of state-controlled banks in Russia, which accounted for over 55 percent of the total assets in the country's banking system in early 2012. The author offers a credible estimate of the size of the country's state banking sector by including banks that are indirectly owned by public organizations. Contrary to some predictions based on the theoretical literature on economic transition, he explains the relatively high profitability and efficiency of Russian state-controlled banks by pointing to their competitive position in such functions as acquisition and disposal of assets on behalf of the government. Also suggested in the paper is a different way of looking at market concentration in Russia (by consolidating the market shares of core state-controlled banks), which produces a picture of a more concentrated market than officially reported. Lastly, one of the author's interesting conclusions is that China provides a better benchmark than the formerly centrally planned economies of Central and Eastern Europe by which to assess the viability of state ownership of banks in Russia and to evaluate the country's banking sector.
The paper examines the principles for the supervision of financial conglomerates proposed by BCBS in the consultative document published in December 2011. Moreover, the article proposes a number of suggestions worked out by the authors within the HSE research team.
The manual is intended for students of Department of computer engineering MIEM HSE. In the textbook based on the courses "Economics of firm" and "the development strategy of the organization." Discusses the key conceptual and methodological issues of the theory and practice of Economics and development planning of the organization. The use of textbooks will enable students: to analyze key performance indicators, and use the tools of strategic analysis with reference to concrete situations in contemporary Russian and international business. Special attention is paid to the methods and systems of information support of the life support functions of business organizations and management methodology of innovation and investment. An Appendix contains source data for analysis of competition in a particular industry.
The paper provides a number of proposed draft operational guidelines for technology measurement and includes a number of tentative technology definitions to be used for statistical purposes, principles for identification and classification of potentially growing technology areas, suggestions on the survey strategies and indicators. These are the key components of an internationally harmonized framework for collecting and interpreting technology data that would need to be further developed through a broader consultation process. A summary of definitions of technology already available in OECD manuals and the stocktaking results are provided in the Annex section.
Over the last two decades national policy makers drew special attention to the implementation of policy tools which foster international cooperation in the fields of science, technology, and innovation. In this paper, we look at cases of Russian-German collaboration to examine the initiatives of the Russian government aimed at stimulating the innovation activity of domestic corporations and small and medium enterprises. The data derived from the interviews with companies’ leaders show positive effects of bilateral innovative projects on the overall business performance alongside with major barriers hindering international cooperation. To overcome these barriers we provide specific suggestions relevant to the recently developed Russian Innovation Strategy 2020.